Strategic Spirits National Accounts Director

VP Racing; San Antonio (TX); On-site; USD 180,000 - 240,000; Full time

Job summary

VP Racing seeks a dynamic, results-oriented commercial leader to oversee sales performance, distributor management, market development, and strategic growth across multiple states and channels.

This executive will drive revenue, market share, depletion growth, and brand execution while building strong partnerships with distributors, customers, and internal stakeholders. You will lead sales teams, develop plans, forecast, and analyze market data to inform decisions, traveling extensively.

Qualifications

• 8–12+ years in beverage alcohol, CPG, or related industry.
• 5+ years leading multi-state sales teams or distributor networks.
• Proven track record with wholesalers/distributors and key accounts.
• Strong understanding of the three-tier system and industry dynamics.

Responsibilities

• Develop and execute commercial strategies to drive revenue, market share, profitability, and volume.
• Meet annual sales, depletion, revenue, and KPI objectives through planning and execution.
• Lead forecasting, budgeting, pricing, and investment planning for ROI.
• Analyze performance data to identify opportunities and mitigate risks.
• Build and strengthen relationships with distributor leadership and partners.
• Coach and develop sales teams; drive market development initiatives.

Skills

Sales leadership

Distributor management

CPG/beverage industry knowledge

Strategic planning

Financial acumen

Negotiation

Relationship building

Communication

Excel / MS Office

Travel readiness

Education

Bachelor's degree in Business/Marketing/Finance or related field

Tools

MS Office Suite (Excel, PowerPoint)

Job description

VP Racing seeks a dynamic, results-oriented commercial leader to oversee sales performance, distributor management, market development, and strategic growth across multiple states and channels.

This executive will drive revenue, market share, depletion growth, and brand execution while building strong partnerships with distributors, customers, and internal stakeholders. You will lead sales teams, develop plans, forecast, and analyze market data to inform decisions, traveling extensively.