Strategic Segment Marketer, Transportation & Mobility

NXP Semiconductors; Austin (TX); On-site; USD 150,000 - 190,000; Full time

Job summary

NXP Semiconductors in Austin, TX seeks a Segment Marketing Manager for Transportation and Mobility to drive global growth for Secure Connected Edge. Lead segment strategy, customer engagement, and go-to-market execution across key mobility applications.

You will translate insights into actionable roadmaps, craft messaging and campaigns, and collaborate with product lines, regional sales, and partners to accelerate adoption. Strong leadership and communication in a global setting are essential.

Qualifications

• Bachelor's degree in electrical engineering, computer engineering, computer science, or related technical discipline.
• 10+ years of relevant experience, including 5+ years in the semiconductor industry.
• U.S. citizenship required.
• Experience engaging Transportation and Mobility customers, partners, and ecosystem stakeholders.

Responsibilities

• Develop and execute global segment strategies that drive revenue growth, design-win momentum, and customer engagement.
• Translate customer, partner, and market insights into actionable recommendations for product, software, and solution roadmap planning.
• Create clear segment messaging, solution positioning, and campaign content for sales enablement, digital marketing, events, partner programs, and mass-market channels.
• Collaborate with cross-functional teams, including product lines, regional sales, applications teams, and external partners, to align priorities and accelerate adoption.
• Communicate progress, risks, changes, and recommended actions clearly to stakeholders across multiple customer and ecosystem programs.

Skills

Segment marketing

Customer engagement

Go-to-market

Executive communication

Cross-functional collaboration

Education

Bachelor's degree in electrical engineering, computer engineering, computer science, or related technical discipline

Tools

Linux

RTOS

Job description

NXP Semiconductors in Austin, TX seeks a Segment Marketing Manager for Transportation and Mobility to drive global growth for Secure Connected Edge. Lead segment strategy, customer engagement, and go-to-market execution across key mobility applications.

You will translate insights into actionable roadmaps, craft messaging and campaigns, and collaborate with product lines, regional sales, and partners to accelerate adoption. Strong leadership and communication in a global setting are essential.