Strategic Sales Director - Metal Fabrication

American RENOLIT Corporation; South Bend (IN); On-site; USD 120,000 - 180,000; Full time

Benefits offered by this job

Excellent wages

Cafeteria

Fully equipped fitness center

Locker rooms with showers

Air-conditioned welding department

Employee wellness initiatives

Comprehensive health, dental, vision,

Job summary

GSM is seeking a Sales Director to lead the sales team in driving growth, profitability, and market presence. The role reports to the President and sits on the executive team, guiding strategy, coaching managers, and ensuring adherence to the 7-step sales process.

Key focus areas include leveraging Dynamics 365, maintaining executive-level client relationships, and delivering against annual targets with a data-driven, cross-functional approach.

Qualifications

• Bachelor's degree in engineering, finance, accounting or English literature required.
• Minimum 5 years in a sales leadership or management role with direct reports.
• Minimum 3 years’ experience in metal fabrication and related processes.

Responsibilities

• Lead the sales organization to increase sales, profitability, and market presence.
• Develop and execute sales strategies that position GSM as a preferred supplier.
• Build and maintain relationships with customers and prospects at the executive level.
• Create and manage annual sales targets, quarterly goals, and KPIs.
• Conduct weekly sales meetings to track progress, coach the team, and ensure accountability.
• Use CRM tools (Dynamics 365) to manage the sales pipeline and ensure data accuracy.
• Collaborate with Finance, Engineering, and Operations teams to support customer needs and strategic initiatives.
• Drive transformation in sales processes, leveraging technology to improve quoting, proposals, and order handling.
• Represent GSM professionally in all industry and customer interactions.
• Lead and develop Business Development Managers and the Inside Sales Team.
• Hold team members accountable for performance, customer responsiveness, and adherence to GSM’s sales process.
• Encourage a culture of trust, collaboration, and continuous improvement.
• Promote behaviors that build long-term, value-added relationships with clients.
• Maintain customer satisfaction and pursue opportunities for growth and innovation.

Skills

Leadership

Sales leadership

CRM Dynamics 365

Financial analysis

Project management

Communication

Negotiation

Education

Bachelor's degree

MBA preferred

Tools

Dynamics 365

Microsoft Office

Job description

GSM is seeking a Sales Director to lead the sales team in driving growth, profitability, and market presence. The role reports to the President and sits on the executive team, guiding strategy, coaching managers, and ensuring adherence to the 7-step sales process.

Key focus areas include leveraging Dynamics 365, maintaining executive-level client relationships, and delivering against annual targets with a data-driven, cross-functional approach.