Strategic Sales Director, Linear (AdTech & TV)

XR; New York (NY); Hybrid; USD 155,000 - 165,000; Full time

Job summary

XR in New York is seeking a Sales Director, Linear to drive growth across the Linear business with advertisers, agencies, and enterprise accounts. You will own the commercial strategy for TV distribution, captioning, clearance, traffic, and related media services, aiming to retain revenue and expand XR's platform adoption.

This onsite or hybrid role requires building executive relationships and leveraging data-driven insights to grow wallet share while collaborating with cross-functional teams.

Qualifications

• 5–7+ years of B2B sales experience in ad delivery, media, digital platforms, or technology services.
• Demonstrated success managing a ~$5M+ revenue portfolio and achieving $1.5M+ in annual quota.
• Experience selling to marketing, operations, or procurement functions within mid-market or large enterprise clients.
• Excellent written, verbal, and presentation skills.
• Proficiency with Salesforce and sales enablement tools (e.g., ZoomInfo).
• Ability to travel for client meetings and industry events (~30%).

Responsibilities

• Retain and grow Linear revenue across an assigned portfolio of advertisers, agencies, and enterprise accounts.
• Lead customer renewals while identifying opportunities to expand services and increase share of wallet.
• Develop and execute strategies to win back business from competitors and strengthen XR’s market position.
• Prospect and acquire new customers using market intelligence, delivery activity, and industry relationships.
• Build relationships with senior decision-makers across Marketing, Media, Operations, and Procurement.
• Drive growth across XR’s Linear portfolio, including TV Distribution, Clearance, Accessibility, Traffic, and Production Services.
• Use Linear relationships to identify and advance opportunities across the broader XR platform, including Digital Ad Serving, Creative Management, Asset Management, Talent and Rights, and Measurement solutions.
• Partner cross-functionally with Segment Sales, Product, Partnerships, Ad Operations, and Customer Success to develop and close platform expansion opportunities.
• Serve as the commercial lead for assigned accounts, overseeing account strategy, opportunity planning, and executive engagement.
• Maintain an accurate pipeline and forecast while identifying whitespace, monitoring competitive activity, and prioritizing opportunities through CRM, Power BI, and AI-driven insights.

Skills

B2B sales

AdTech / Media sales

Strategic account management

Pipeline management

Leadership

Salesforce

ZoomInfo

Travel ~30%

Tools

Salesforce

ZoomInfo

Job description

XR in New York is seeking a Sales Director, Linear to drive growth across the Linear business with advertisers, agencies, and enterprise accounts. You will own the commercial strategy for TV distribution, captioning, clearance, traffic, and related media services, aiming to retain revenue and expand XR's platform adoption.

This onsite or hybrid role requires building executive relationships and leveraging data-driven insights to grow wallet share while collaborating with cross-functional teams.