Strategic Real Estate BDR – Hybrid Outreach

AppFolio Inc; Richardson (TX); On-site; USD 97,000 - 114,000; Full time

Benefits offered by this job

Benefits package

Total Rewards program

Job summary

AppFolio Inc. is seeking a Horizon Business Development Representative to spark conversations with executives at top strategic accounts across the U.S. You will reintroduce AppFolio and help scale operations for renters nationwide.

In the first 30 days you’ll absorb industry knowledge and sales methodologies, with initial territory planning by day 60. Expect to collaborate closely with Account Executives and travel 3x per quarter.

Qualifications

• 2+ years in a sales or customer-facing role, preferably in real estate.
• Proficiency with Salesforce CRM and modern sales tech.
• Excellent written and verbal communications.
• Willingness to learn new skills and grow in sales.

Responsibilities

• Lead deep-dive account mapping and strategic planning for top accounts.
• Maintain data hygiene in Salesforce and leverage sales tools to manage territory.
• Engage executives via multi-channel outreach (email, phone, LinkedIn, in person).
• Collaborate with account executives to optimize pipeline conversion.
• Travel to territory 3x per quarter to engage and win new business.
• Participate in team strategy sessions and share best practices.

Skills

Sales experience

Communication skills

Learning mindset

Tools

Salesforce CRM

Job description

AppFolio Inc. is seeking a Horizon Business Development Representative to spark conversations with executives at top strategic accounts across the U.S. You will reintroduce AppFolio and help scale operations for renters nationwide.

In the first 30 days you’ll absorb industry knowledge and sales methodologies, with initial territory planning by day 60. Expect to collaborate closely with Account Executives and travel 3x per quarter.