Horizon BDR: Strategize & Engage Top Accounts

Appfolio; Richardson (TX); Hybrid; USD 97,000 - 114,000; Full time

Job summary

AppFolio is seeking a Horizon Business Development Representative to spark conversations with executives at top accounts across the U.S. You will help transform how property management organizations scale operations and serve renters nationwide.

In the first 60 days you will learn industry knowledge and our Challenger/Sandler sales methodologies, then prepare for territory outreach with support from senior Account Executives. Requires office presence and travel up to 20%.

Qualifications

• 2+ years in a professional office role, with at least 1+ year in sales or customer-facing work.
• Proficiency in Salesforce CRM and familiarity with modern sales tech.
• Excellent written and verbal communications skills.
• Willingness to learn new skills and grow a sales career.

Responsibilities

• Lead deep-dive account mapping and strategic planning for top accounts.
• Maintain data hygiene in Salesforce and leverage sales tools to run territory.

Skills

Sales experience

Salesforce

Communication

Multichannel outreach

Travel willingness

Tools

Salesforce CRM

Sales Navigator

Gong

Gemini

Claude

Job description

AppFolio is seeking a Horizon Business Development Representative to spark conversations with executives at top accounts across the U.S. You will help transform how property management organizations scale operations and serve renters nationwide.

In the first 60 days you will learn industry knowledge and our Challenger/Sandler sales methodologies, then prepare for territory outreach with support from senior Account Executives. Requires office presence and travel up to 20%.