Strategic Partner Marketing Lead for ServiceNow & Adobe

SHI International Corp.; Austin (TX); On-site; USD 80,000 - 110,000; Full time

Job summary

SHI International Corp. is seeking a Partner Marketing Manager – Strategic Software Partnerships to lead the development and execution of partner growth plans for ServiceNow and Adobe.

This role will create integrated annual marketing plans aligning partner investments, sales priorities, solution plays, and business-unit objectives to accelerate revenue growth and strategic market expansion. The Manager will oversee MDF, alliance funding, and co-investment opportunities, acting as the main

Qualifications

• Advanced knowledge of partner marketing, channel marketing, alliance marketing, or B2B technology marketing.
• Proven ability to develop and execute multi-partner marketing strategies and growth plans.
• Demonstrated success driving pipeline growth, revenue impact, and business outcomes.
• Strong experience managing Market Development Funds (MDF) and partner investment programs.
• Strong understanding of channel ecosystems, OEM relationships, alliance motions, and sales motions.
• Ability to collaborate effectively across Sales, Finance, Operations, Alliances, and Executive Leadership teams.
• Strong analytical and business planning capabilities, including performance measurement, ROI analysis, forecasting, and reporting.
• Ability to influence leaders and stakeholders across multiple functions.
• Experience leveraging data, analytics, and business intelligence platforms to guide decision-making.
• Ability to identify and implement AI and automation opportunities to improve marketing performance and efficiency.

Responsibilities

• Own KPI performance for assigned partner portfolios.
• Monitor influenced pipeline, gross margin contribution, MDF utilization, ROI, partner activation, and campaign effectiveness.
• Drive consistency in planning, execution, partner satisfaction, forecast accuracy, and business review completion.
• Promote accountability for delivering measurable business outcomes.
• Drive adoption of standardized planning frameworks, reporting methodologies, and best practices.
• Support operational excellence through process standardization, governance, and accountability.
• Communicate business performance, risks, opportunities, and recommended actions through executive-level business reviews and performance reporting.

Skills

Advanced knowledge of partner MARKeTIn

Education

Bachelor's Degree

Job description

SHI International Corp. is seeking a Partner Marketing Manager – Strategic Software Partnerships to lead the development and execution of partner growth plans for ServiceNow and Adobe.

This role will create integrated annual marketing plans aligning partner investments, sales priorities, solution plays, and business-unit objectives to accelerate revenue growth and strategic market expansion. The Manager will oversee MDF, alliance funding, and co-investment opportunities, acting as the main