Strategic Paid Media Leader: Data-Driven ROAS

Epsilon; Chicago (IL); On-site; USD 100,000 - 186,000; Full time

Benefits offered by this job

Flexible time off

14 paid holidays

Parental/new child leave

Comprehensive health coverage

401(k) plan

Tuition assistance

Commuter benefits

Job summary

Epsilon is seeking a Paid Media Strategy Manager to join our Digital Consumer Experience Strategy team. You will develop innovative, data-driven, multi‑dimensional paid media strategies for Fortune 500 engagements and partner with account teams to drive higher ROAS and measurable outcomes.

You will guide clients on media mix, budgets and platform selections, while staying ahead of trends in paid social, search, programmatic, display and video to optimize campaigns.

Qualifications

• 5-7 years of experience in paid media, digital media, or performance marketing.
• Certifications or demonstrated platform expertise across Meta Blueprint, Google Ads, Google Analytics, and relevant platforms.
• Ability to translate paid media platforms, technologies, and metrics into succinct language.

Responsibilities

• Develop data-driven paid media strategies across social, search, programmatic and video.
• Advise clients on budget allocation, investment mix, and channel roles to drive ROAS.
• Present ideas and campaigns to clients in partnership with account management.

Skills

Paid media

ROAS optimization

Client storytelling

Data analysis

Strategic thinking

Communication

Tools

Meta Blueprint

Google Ads

GA4

Job description

Epsilon is seeking a Paid Media Strategy Manager to join our Digital Consumer Experience Strategy team. You will develop innovative, data-driven, multi‑dimensional paid media strategies for Fortune 500 engagements and partner with account teams to drive higher ROAS and measurable outcomes.

You will guide clients on media mix, budgets and platform selections, while staying ahead of trends in paid social, search, programmatic, display and video to optimize campaigns.