Strategic Marketing Manager, AEC Proposals & Growth

Construction Material Testing; Toledo (OH); On-site; USD 75,000 - 100,000; Full time

Job summary

Construction Material Testing is seeking a Marketing Manager to own the company website and its search performance, manage the statement of qualifications and proposal library, and oversee the content calendar with engineers. You will run campaigns across email, LinkedIn, trade events, and targeted lists to generate conversations for business development.

The role emphasizes measurable marketing outcomes, accurate brand messaging, and collaboration with labs and project teams to deliver

Qualifications

• 5+ years in B2B marketing within the AEC/construction/engineering/industrial services sector
• Hands-on with a modern website stack, search analytics, and a CRM
• Writes clean, specific copy
• Has built proposals or qualifications packages for professional services pursuits
• Organized enough to run a calendar and curious enough to learn

Responsibilities

• Own the company website and search program: content, SEO, local listings, and analytics
• Build and maintain the qualifications package, project sheets, resumes, and proposal templates
• Produce content calendar with engineers for technical articles and case material
• Run campaigns (email, LinkedIn, events, direct outreach) for markets opened and report results
• Keep brand, messaging, and claims accurate across every public channel

Skills

B2B marketing

Website analytics

CRM usage

Copywriting

Proposal creation

Calendar/project management

Tools

CRM software

Website stack

Job description

Construction Material Testing is seeking a Marketing Manager to own the company website and its search performance, manage the statement of qualifications and proposal library, and oversee the content calendar with engineers. You will run campaigns across email, LinkedIn, trade events, and targeted lists to generate conversations for business development.

The role emphasizes measurable marketing outcomes, accurate brand messaging, and collaboration with labs and project teams to deliver