Strategic Product Marketing Manager

U.S. Bank; Horsham (PA); On-site; USD 86,000 - 102,000; Full time

Benefits offered by this job

Healthcare (medical, dental, vision)

Life insurance

Short-term & long-term disability

Parental leave

401(k) plan

Paid vacation

Paid holidays

Adoption assistance

Sick leave

Job summary

U.S. Bank is seeking a senior marketing professional to lead marketing and strategic sales support for assigned products. The role emphasizes collaboration with sales and technical teams, market research, and developing promotional strategies.

The candidate should have a Bachelor's degree or equivalent and 6–8 years of marketing experience, with strong communication and analytical skills. This on-site role offers comprehensive benefits and opportunities for growth.

Qualifications

• Bachelor's degree or equivalent work experience.
• Six to eight years of marketing or related field experience.
• Strong communication skills and strategic thinking.

Responsibilities

• Recommend and implement marketing and strategic sales support for a product or product line.
• Develop strategies and goals for marketing the assigned products, including market direction, pricing and cost planning.
• Manage the design and delivery of sales and marketing plans and presentations.
• Identify and implement marketing strategies and programs with sales and technical teams.
• Conduct industry studies and market research; make recommendations.
• Provide marketing support to areas responsible for selling the assigned product(s).
• Assist in developing promotional literature and assess product competitiveness.
• Identify opportunities within the market for new products or enhancements.

Skills

Advanced marketing knowledge

Excellent communication

Advertising/promotion

Analytical & research skills

Education

Bachelor's degree or equivalent

Job description

U.S. Bank is seeking a senior marketing professional to lead marketing and strategic sales support for assigned products. The role emphasizes collaboration with sales and technical teams, market research, and developing promotional strategies.

The candidate should have a Bachelor's degree or equivalent and 6–8 years of marketing experience, with strong communication and analytical skills. This on-site role offers comprehensive benefits and opportunities for growth.