Strategic Marketing Account Lead

Impact Networking, LLC

Chicago (IL)

On-site

USD 90,000 - 130,000

Full time

5 days ago
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Benefits offered by this job

Luxe rewards
PTO & holidays
Education reimbursement
401(k) retirement
Health plans

Job summary

Impact Networking, LLC is seeking a Marketing Manager who owns client relationships from Executive Marketing Consultant handoff through renewal.

You will act as a fractional marketing director for a portfolio of 8–10 B2B clients, translating each client’s business case into 90-day execution plans, lead Quarterly Business Reviews and Campaign Planning Reviews, direct cross-functional delivery across Strategy, Creative, Paid Media, and Web, and own the renewal conversation.

Qualifications

  • Ownership of client reviews, including narrative and meetings.
  • Understanding how marketing connects to pipeline, revenue and outcomes.
  • Data-backed storytelling to client executives.
  • Active AI workflow adoption in day-to-day work.
  • Delivery across creative, strategy, and digital teams under deadlines.
  • Ability to identify retention risk early and address it.
  • Track record of growing accounts via upsell or expansion.
  • Executive-level communication with business acumen.
  • Disciplined operating rhythm with timely QBRs and active business plans.

Responsibilities

  • Own the primary client relationship from handoff through renewal and expansion.
  • Own the client business case as the truth source and test against objectives.
  • Lead Quarterly Business Reviews and Campaign Planning Reviews.
  • Translate annual strategy into 90-day, hypothesis-driven plans.
  • Direct cross-functional delivery across Strategy, Creative, Paid Media, and Web.
  • Manage account handoff, review briefs, flag gaps, sign off in writing, schedule first check-in.
  • Monitor retention risk, account health, and expansion potential.
  • Identify and present upsell opportunities with quarterly review of expansion MRR.
  • Own renewal conversations with support from Head of Delivery on at-risk accounts.
  • Maintain Elevate records, performance data, and renewal documentation.
  • Write and execute an annual Business Plan with north star and targets.

Skills

Account management
Client services
Marketing management
B2B marketing
Performance marketing
AI workflow
Cross-functional delivery
Retention risk
Upsell / expansion
Executive communication
Operating rhythm

Job description

Impact Networking, LLC is seeking a Marketing Manager who owns client relationships from Executive Marketing Consultant handoff through renewal.

You will act as a fractional marketing director for a portfolio of 8–10 B2B clients, translating each client’s business case into 90-day execution plans, lead Quarterly Business Reviews and Campaign Planning Reviews, direct cross-functional delivery across Strategy, Creative, Paid Media, and Web, and own the renewal conversation.

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