Strategic Market Intelligence Analyst

Victaulic Company; Easton (Northampton County); On-site; USD 90,000 - 120,000; Full time

Job summary

Victaulic Company, headquartered in Easton, PA, seeks a Sales & Market Enablement Analyst to support strategic intelligence initiatives across Sales and Business Development. You will drive market sizing, account mapping, and data-driven deliverables for leadership, while also supporting product opportunity sizing and market research for product development decisions.

You will collaborate with Market Research, Sales, Product Development, and the AI/Analytics team to deliver actionable insights

Qualifications

• 3–5+ years in competitive intelligence, market research, strategy consulting, or a related analytical role.
• Experience producing competitive analyses, market assessments, or strategic research.
• Strong ability to work independently and manage multiple projects.

Responsibilities

• Conduct market sizing and TAM analysis for sales regions, accounts, and vertical markets.
• Create data-driven deliverables for Sales, BD, and leadership stakeholders.
• Lead account mapping efforts to identify growth opportunities.

Skills

Competitive intelligence

Market research

Strategy consulting

Independent work

Executive communication

Education

MBA or advanced degree

Tools

Crayon

Klue

AlphaSense

Qlik

Power BI

Tableau

Job description

Victaulic Company, headquartered in Easton, PA, seeks a Sales & Market Enablement Analyst to support strategic intelligence initiatives across Sales and Business Development. You will drive market sizing, account mapping, and data-driven deliverables for leadership, while also supporting product opportunity sizing and market research for product development decisions.

You will collaborate with Market Research, Sales, Product Development, and the AI/Analytics team to deliver actionable insights