Sales & Market Enablement Analyst

Victaulic Company; Easton (Northampton County); On-site; USD 90,000 - 120,000; Full time

Job summary

Victaulic Company, headquartered in Easton, PA, seeks a Sales & Market Enablement Analyst to support strategic intelligence initiatives across Sales and Business Development. You will drive market sizing, account mapping, and data-driven deliverables for leadership, while also supporting product opportunity sizing and market research for product development decisions.

You will collaborate with Market Research, Sales, Product Development, and the AI/Analytics team to deliver actionable insights

Qualifications

• 3–5+ years in competitive intelligence, market research, strategy consulting, or a related analytical role.
• Experience producing competitive analyses, market assessments, or strategic research.
• Strong ability to work independently and manage multiple projects.

Responsibilities

• Conduct market sizing and TAM analysis for sales regions, accounts, and vertical markets.
• Create data-driven deliverables for Sales, BD, and leadership stakeholders.
• Lead account mapping efforts to identify growth opportunities.

Skills

Competitive intelligence

Market research

Strategy consulting

Independent work

Executive communication

Education

MBA or advanced degree

Tools

Crayon

Klue

AlphaSense

Qlik

Power BI

Tableau

Job description

ABOUT VICTAULIC

Victaulic, headquartered in Easton, Pennsylvania, is the global leader in mechanical pipe joining solutions, delivering advanced technologies and engineering services to address complex piping challenges faced by engineers, site owners and contractors. Since 1919, our innovative solutions have improved construction productivity and reduced risks, ensuring projects are completed safely, on time, and within budget. With over 6,000 employees spanning 50+ locations worldwide, our teams are dedicated to delivering advanced technologies and engineering expertise that address real-world challenges across a wide range of industries.

Our sustainable solutions, made from high quality, graded scrap steel, promote circular construction by making piping systems infinitely reconfigured and minimizing environmental impact. Today, our high-quality products are used in more than 140 countries, supporting some of the world's most critical and prestigious structures.

An Industry Leader With a Heart as Big as Its Ambition and Innovation

At Victaulic, we're committed to constructing a better world for and with our people.

Let's Build a Better World Together.

Our commitment to our people is built on four pillars:

• We build from within.
• We stand behind our people.
• We foster an environment for constant learning.
• We engineer change for a more stable and sustainable world.

YOUR IMPACT STARTS HERE

We're seeking a Sales & Market Enablement Analyst to support strategic intelligence initiatives across Sales and Business Development, with additional support on New Product Development efforts. This role will drive market sizing, account mapping, and data-driven deliverables for Sales, BD, and leadership stakeholders, while also supporting product opportunity sizing and market research to inform product development decisions. You'll collaborate closely with Market Research, Sales, Product Development, and the AI/Analytics team. This is an opportunity for a self-starter who can work independently, synthesize complex information, and deliver actionable insights under tight timelines.

WHAT YOU'LL BUILD & OWN

Sales & Business Development Support (80%)

• Conduct market sizing and TAM analysis for sales regions, accounts, and vertical markets.
• Complete project data pulls and create data-driven deliverables for Sales, BD, and leadership stakeholders.
• Lead account mapping efforts to identify and quantify growth opportunities.
• Build and maintain dashboards to track key metrics and inform decision-making.
• Create data visualizations, including charts, diagrams, and mapping/density heat maps.
• Respond to ad hoc requests from leadership and other key stakeholders.

New Product Development Support (20%)

• Define market boundaries, segmentation, and taxonomy for vertical markets across geographies.
• Build bottom-up and top-down market sizing models.
• Identify and validate data sources; document assumptions and methodology.
• Deliver market sizing outputs to support strategic planning and investment decisions.

WHAT YOU BRING

• 3-5+ years in competitive intelligence, market research, strategy consulting, or a related analytical role.
• Demonstrated experience producing competitive analyses, market assessments, or strategic research.
• Track record of working independently and managing multiple projects simultaneously.
• Expert-level secondary research skills, with the ability to synthesize large volumes of information into clear insights.
• Strong written and verbal communication skills, with experience creating executive-level deliverables.
• Proficiency with intelligence platforms (e.g., Crayon, Klue, AlphaSense), CRM systems, and data visualization tools (e.g., Qlik, Power BI, Tableau).
• Ability to prioritize, manage timelines, and deliver quality work with minimal supervision.
• Comfortable working cross-functionally with sales, strategy, and technical teams.
• Understanding of go-to-market strategies, B2B, industry terminology, and industrial market dynamics.
• Advanced proficiency in Microsoft Excel and PowerPoint.
• Experience with business intelligence/dashboard tools.
• Comfortable learning and evaluating new technology platforms.

Key Attributes for Success

• Curiosity - proactively seeks out information and asks insightful questions.
• Resourcefulness - finds creative ways to gather intelligence from limited or fragmented sources.
• Attention to Detail - ensures accuracy and rigor in data and analysis.
• Bias for Action - moves quickly, delivers iteratively, and doesn't wait for perfect information.
• Adaptability - comfortable with ambiguity and shifting priorities in a fast-paced environment.
• Self-Sufficiency & Independent Problem Solving - works independently, structures research approaches, defines assumptions, and identifies credible sources.
• Time Management - manages multiple workstreams and communicates timing constraints early.

WHAT SETS YOU APART

• Experience in B2B industrial markets.
• MBA or advanced degree in Business, Economics, Finance, Analytics, o