Strategic Host Communications Lead

Airbnb; California; Presencial; USD 160 000 - 200 000; Tempo integral

Resumo da oferta

Airbnb is seeking a seasoned marketing/communications leader based in California to shape positioning for new features and programs. You will drive campaigns, messaging, and editorial strategy across product, community and brand channels, partnering with analysts, designers and editors to achieve measurable impact.

The role emphasizes translating complex policies into clear narratives, leading initiatives across teams, and an ongoing passion for Airbnb's mission and hosts.

Qualificações

• 10+ years experience in marketing or communications.
• Best-in-class verbal and written communicator.
• Ability to translate complicated product features and community policies into clear narratives.
• Writing samples and/or a portfolio of work to share.
• Ability to lead and drive initiatives across a matrixed organization.
• Experience managing through cross functional teams.
• Versed in product strategy, design and development principles and processes.
• Managed creative agencies and led creative production.
• Conducted, synthesized and applied user insights, research and testing to marketing strategy.
• Passion for Airbnb. Airbnb hosts are preferred.

Responsabilidades

• Own positioning and launch communications plans for new features, products and corporate/community updates.
• Establish engagement and business goals for key announcements and campaigns with KPI frameworks.
• Develop campaigns, draft messaging frameworks and positioning decks, and oversee communications execution.
• Identify key audiences and build plans to support goals.
• Collaborate with channel owners to define editorial approach and messaging; manage campaign feedback.
• Develop proactive and reactive communications plans.
• Report on reach, engagement and business metrics; partner on sentiment dashboards.
• Champion the community and user in decisions.
• Oversee creative collaboration between product design, content strategy and marketing.
• Serve as both an individual contributor and cross-functional leader.

Conhecimentos

10+ years experience in marketing/comm

Verbal and written communication

Narrative writing for product features

Portfolio/writing samples

Cross-functional leadership

Lead initiatives in matrixed org

Managing creative agencies

Product strategy & design knowledge

User insights & research in marketing

Passion for Airbnb

Descrição da oferta de emprego

Airbnb is seeking a seasoned marketing/communications leader based in California to shape positioning for new features and programs. You will drive campaigns, messaging, and editorial strategy across product, community and brand channels, partnering with analysts, designers and editors to achieve measurable impact.

The role emphasizes translating complex policies into clear narratives, leading initiatives across teams, and an ongoing passion for Airbnb's mission and hosts.