Strategic Growth Associate — Enterprise Sales & ABM

GBG Plc; New York (NY); On-site; USD 60,000 - 90,000; Full time

Job summary

GBG Plc’s New Business team in the Americas is seeking a Business Development Associate to identify, qualify, and develop new opportunities across Key and Enterprise segments. You will support Account Executives, manage inbound demand, and conduct market research to drive growth.

You’ll collaborate with Sales, Marketing, and Customer Success, using tools like Salesforce, LinkedIn Navigator, and 6sense to maximize outreach and productivity.

Qualifications

• Excellent communication and interpersonal skills.
• Curious and analytical about businesses, industries, and challenges.
• Strong organizational skills and attention to detail.
• Ability to conduct market research and translate findings into insights.

Responsibilities

• Serve as the first point of contact for inbound leads and qualify opportunities.
• Route opportunities to Account Executives and ensure a smooth prospect experience.
• Monitor 6sense intent and ABM alerts for timely follow-up.
• Conduct account, industry, and stakeholder research to support outreach and opportunity development.
• Prepare for prospect meetings with briefs, plans, and summaries.
• Build target account and contact lists for ABM campaigns and events.
• Support conference/event planning with attendee research and outreach.
• Conduct market and competitive research to identify growth opportunities.
• Maintain accurate data in Salesforce and other sales tools.

Skills

Communication skills

Analytical mindset

Time management

Research skills

Ownership

Collaboration

Sales tech experience

AI tools adoption

Tools

Salesforce

LinkedIn Sales Navigator

6sense

HubSpot

Job description

GBG Plc’s New Business team in the Americas is seeking a Business Development Associate to identify, qualify, and develop new opportunities across Key and Enterprise segments. You will support Account Executives, manage inbound demand, and conduct market research to drive growth.

You’ll collaborate with Sales, Marketing, and Customer Success, using tools like Salesforce, LinkedIn Navigator, and 6sense to maximize outreach and productivity.