Strategic Group Sales Leader – Hospitality Growth

BENCHMARK

Tampa (FL)

On-site

USD 75,000 - 80,000

Full time

14 days+

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Job summary

Pyramid Global Hospitality's Westin Tampa Bay is seeking a results‑driven Senior Sales Manager to proactively develop, solicit, and convert group business, driving room revenue and catering goals.

You will manage key accounts, target new opportunities, deliver persuasive proposals, conduct property tours, and negotiate terms to protect profitability. A Bachelor's degree and 3–5 years of hotel sales experience are preferred, with CRM proficiency and the ability to travel locally.

Qualifications

  • Bachelor's degree in Hospitality, Business, Marketing, or related discipline.
  • 3–5 years of hotel sales experience, preferably upscale/full-service.
  • Strong prospecting, negotiation, presentation, and relationship-management skills.

Responsibilities

  • Proactively solicit and secure new group business through prospecting, networking, and market research.
  • Manage assigned group segments and accounts to maximize revenue.
  • Respond to qualified leads with compelling proposals to convert opportunities.
  • Conduct sales presentations, site inspections, and client entertainment.
  • Negotiate guest room rates, meeting space, and contract terms while protecting profitability.
  • Prepare proposals, contracts, and related sales correspondence accurately and within established response-time expectations.
  • Maintain an active prospecting pipeline and identify new accounts and revenue opportunities.
  • Develop strategic account plans for key customers and uncover additional opportunities within existing accounts.
  • Conduct regular sales calls, appointments, client visits, and outside sales activities.
  • Partner with Revenue Management and hotel leadership to evaluate opportunities based on rate, room-night contribution, meeting-space utilization, and total account value.
  • Understand hotel need periods and target business that supports occupancy, ADR, RevPAR, and total revenue objectives.
  • Maintain accurate account, contact, activity, lead, tentative, and definite business information within the hotel’s sales system.
  • Consistently meet or exceed established individual room-night, room-revenue, catering, prospecting, and activity goals.
  • Participate in weekly sales meetings, business reviews, revenue strategy discussions, and pipeline reviews.
  • Maintain strong knowledge of the hotel, competitive set, market conditions, renovations, destination demand generators, and competitive positioning.
  • Develop relationships with meeting planners, corporate accounts, associations, third-party intermediaries, destination partners, and other key business sources.
  • Represent the hotel at trade shows, networking events, sales missions, client events, and industry functions as assigned.
  • Ensure a seamless transition of definite business to the appropriate event or operations team.
  • Maintain ongoing client relationships after contracting to encourage repeat business and referrals.
  • Support the Director of Sales & Marketing in executing the hotel’s overall commercial strategy and annual sales plan.
  • Serve as a leader and experienced resource within the sales department, assisting with team development and best practices as appropriate.

Skills

Hotel sales
Prospecting
Negotiation
Presentation
Relationship management
Closing

Education

Bachelor's degree in Hospitality, Business, Marketing, or related discipline

Tools

CRM platforms
Marriott CI/TY

Job description

Pyramid Global Hospitality's Westin Tampa Bay is seeking a results‑driven Senior Sales Manager to proactively develop, solicit, and convert group business, driving room revenue and catering goals.

You will manage key accounts, target new opportunities, deliver persuasive proposals, conduct property tours, and negotiate terms to protect profitability. A Bachelor's degree and 3–5 years of hotel sales experience are preferred, with CRM proficiency and the ability to travel locally.

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