Strategic Field Marketing Manager (AI & Data Growth)

salesforce.com, inc.; Austin (TX); On-site; USD 117,000 - 178,000; Full time

Job summary

Salesforce is seeking a high-energy Field Marketing Manager to join Tableau's Global Field Marketing organization. This role drives field strategy, integrated campaigns, and account-based pipeline acceleration across industries, partnering with Sales leaders and cross-functional teams to deliver measurable ROI and executive-level engagements.

You will own end-to-end field programs, coordinate multi-channel campaigns, and translate business priorities into marketing motions that move

Qualifications

• 4–6+ years of experience in B2B field, demand generation, event, or integrated marketing.
• Experience partnering directly with Sales organizations and senior stakeholders.
• Strong understanding of pipeline generation, account-based marketing, campaign strategy, and marketing measurement.
• Proven ability to manage multiple complex programs from strategy through execution.
• Excellent project management and organizational skills with attention to detail.
• Strong written and verbal communication and ability to influence without direct authority.
• Data-driven mindset connecting marketing activity to business outcomes.
• Curiosity about AI, analytics, technology, and the evolving B2B buyer journey.

Responsibilities

• Build field strategy and partner with Field Marketing and Sales to align plans with regional and revenue priorities.
• Develop and execute multi-channel campaigns to generate demand and accelerate pipeline.
• Create targeted marketing plays for high-priority accounts and opportunities.
• Plan high-touch executive and customer engagements aligned to account strategy.
• Activate industry and audience programs with thought leadership and customer proof points.
• Measure ROI, track performance, and share executive-ready readouts.
• Own end-to-end execution of field programs including budgets, vendors, and logistics.
• Drive continuous improvement with repeatable frameworks and data-driven insights.

Skills

Field marketing

Demand generation

Campaign strategy

Marketing measurement

Project management

Executive communication

Cross-functional collaboration

Curiosity about AI

Job description

Salesforce is seeking a high-energy Field Marketing Manager to join Tableau's Global Field Marketing organization. This role drives field strategy, integrated campaigns, and account-based pipeline acceleration across industries, partnering with Sales leaders and cross-functional teams to deliver measurable ROI and executive-level engagements.

You will own end-to-end field programs, coordinate multi-channel campaigns, and translate business priorities into marketing motions that move