Strategic Field Marketing Lead - TMT Events

Leadout Capital; Seattle (WA); Vor Ort; USD 90.000 - 150.000; Vollzeit

Zusammenfassung

Leadout Capital is seeking a Strategic Field Events Senior Analyst for its Americas Field Marketing team, focusing on the TMT vertical. You will bridge sales, marketing, and strategy to drive pipeline, accelerate deals, and boost product adoption through multi-channel campaigns.

The role involves strategy development, event management, and data-driven optimization. The ideal candidate has 5+ years of B2B marketing experience, strong analytics, and the ability to collaborate with executive

Qualifikationen

• 5+ years of B2B marketing experience; nonprofit exposure a plus.
• Strong grasp of enterprise buyer journeys and sales pipelines.
• Hands-on experience designing integrated campaigns, email sequences, and lead-nurturing workflows.
• Sharp analytical capabilities with a track record of translating metrics into strategy.
• Strong written and verbal communication for executive leadership and cross-functional teams.
• Familiarity with CRM platforms, marketing automation tools, and BI suites (e.g., Tableau) preferred.

Aufgaben

• Strategy & Pipeline: Formulate and execute target-driven field marketing strategies to support revenue goals and build sales pipeline.
• Event & Initiative Management: Plan and run live/hybrid events, virtual sessions, and digital initiatives to build brand presence and generate leads.
• Performance Analytics: Track campaign efficacy with dashboards and KPIs to maximize ROI and conversions.
• Cross-Functional Collaboration: Work with Product Marketing, SMEs, and sales leadership to tailor sales enablement resources.
• Thought Leadership: Champion vertical-tailored content aligned with current TMT market trends.

Kenntnisse

B2B marketing

Campaign design

Analytics

Executive communication

CRM platforms

Marketing automation

Tools

Tableau

Jobbeschreibung

Leadout Capital is seeking a Strategic Field Events Senior Analyst for its Americas Field Marketing team, focusing on the TMT vertical. You will bridge sales, marketing, and strategy to drive pipeline, accelerate deals, and boost product adoption through multi-channel campaigns.

The role involves strategy development, event management, and data-driven optimization. The ideal candidate has 5+ years of B2B marketing experience, strong analytics, and the ability to collaborate with executive