Strategic Digital Media Lead - B2B Growth & Campaign Ops

ICE

Jacksonville (FL)

Hybrid

USD 120,000 - 140,000

Full time

14 days+

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Benefits offered by this job

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Job summary

Intercontinental Exchange (ICE) is seeking a Manager, Digital Media Strategy to drive paid media strategy, planning, execution and performance across multiple channels, supporting pipeline growth and brand visibility across business lines.

The role requires hands-on campaign management with data-driven decision making and strong stakeholder collaboration in a lean, high-performing team. Location flexibility includes New York, Atlanta, or Jacksonville, FL.

Qualifications

Bachelor's degree in marketing, communications, or related field preferred.
3+ years in digital media strategy and execution, ideally in a B2B environment.
Hands-on experience proactively managing paid media campaigns.
Proficient in campaign management platforms and analytics tools (e.g., Google Ads, LinkedIn Campaign Manager, Google Analytics).
Experience with budget management and media performance reporting and optimization.
Self-starter with ability to build processes, reporting frameworks, and dashboards from the ground up.
B2B experience in financial services, data, or technology industries preferred.
Excellent communication, stakeholder management, time management, and project management skills.
Creative thinker with a process-oriented mindset and the ability to operate independently on a lean team.
Experience with data visualization tools and project management platforms such as monday.com or similar preferred.

Responsibilities

Plan and execute paid media campaigns across paid search, paid social (LinkedIn, Reddit), and a high volume of display, text, video and programmatic channels.
Manage campaign operations including trafficking, tagging, budget pacing, optimization and performance tracking and communication to stakeholders.
Serve as the day-to-day point of contact for media vendors and internal stakeholders.
Maintain campaign dashboards and contribute to monthly and quarterly performance reporting.
Manage relationships with a high volume of media vendors simultaneously, ensuring tactical execution aligns with business priorities and KPIs.
Manage multiple projects simultaneously with clear timelines, structured communication, and strong attention to detail.
Proactively research and recommend new tactics, channels, tools and media opportunities to drive impact and stay ahead of market trends.