Digital Media Strategy Lead for B2B Growth

ICE Clear Europe Limited

New York, Northern (NY, KY)

Hybrid

USD 120,000 - 140,000

Full time

14 days+

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Job summary

Intercontinental Exchange (ICE) seeks a Manager, Digital Media Strategy to own paid media strategy, planning, execution, and performance across campaigns that support pipeline growth and brand visibility across business lines.

Position can be based in New York, NY, Atlanta, GA, or Jacksonville, FL. Requirements include 3+ years in digital media strategy, a Bachelor's in marketing or related field, hands-on paid media experience, and strong analytics and vendor-management skills.

Qualifications

Bachelor's degree in marketing, communications, or related field.
3+ years in digital media strategy and execution (B2B).
Hands-on paid media campaign management experience.
Proficiency with campaign management platforms and analytics tools.
Strong knowledge of marketing tech and CRM workflows.
Experience with budget management and performance reporting.
Ability to build processes, dashboards, and reporting from scratch.
B2B experience in financial services, data, or tech preferred.
Excellent communication and project management skills.
Comfortable in a fast-paced, evolving environment.

Responsibilities

Plan and execute paid media campaigns across search, social, and display channels.
Manage campaign operations: trafficking, tagging, budget pacing, optimization, and reporting.
Serve as day-to-day point of contact for media vendors and stakeholders.
Maintain campaign dashboards and contribute to monthly and quarterly performance reporting.
Manage relationships with many media vendors, aligning with priorities and KPIs.
Coordinate multiple projects with timelines and clear communication.
Proactively research and recommend new tactics, channels, tools, and opportunities.