Digital Media Strategy Manager — B2B Growth & Insights

careers-ice

Jacksonville (FL)

Hybrid

USD 120,000 - 140,000

Full time

14 days+

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Job summary

Intercontinental Exchange (ICE) is seeking a Manager, Digital Media Strategy to own paid media planning, execution, and performance across channels. Based in New York, Atlanta, or Jacksonville you will translate data into decisions and drive pipeline growth while strengthening brand visibility.

You will lead campaigns end-to-end, manage vendors, build dashboards, and collaborate with marketing teams to align with business priorities.

Qualifications

Bachelor's degree in marketing, communications, or a related field preferred.
3+ years of experience in digital media strategy and execution, ideally in a B2B environment.
Hands-on experience proactively managing paid media campaigns.
Proficiency in campaign management platforms and analytics tools (e.g., Google Ads, LinkedIn Campaign Manager, Google Analytics) preferred.
Strong understanding of marketing technology and campaign operations fundamentals including lead capture and CRM workflows.
Experience with budget management and media performance reporting and optimization.
Self-starter with the ability to build processes, reporting frameworks, and dashboards from the ground up with minimal direction.
B2B experience in financial services, data, or technology industries preferred.
Excellent communication, stakeholder management, time management, and project management skills.
Creative thinker with a process-oriented mindset and the ability to operate independently on a lean team.
Experience with data visualization tools and project management platforms such as monday.com or similar preferred.
Comfortable operating in a fast-paced, evolving environment where priorities shift and the ability to adapt quickly is essential.

Responsibilities

Plan and execute paid media campaigns across paid search, paid social (LinkedIn, Reddit), and a high volume of display, text, video and programmatic channels.
Manage campaign operations including trafficking, tagging, budget pacing, optimization and performance tracking and communication to stakeholders.
Serve as the day-to-day point of contact for media vendors and internal stakeholders.
Maintain campaign dashboards and contribute to monthly and quarterly performance reporting.
Manage relationships with a high volume of media vendors simultaneously, ensuring tactical execution consistently aligns with business priorities, stakeholder goals, and campaign KPIs.
Manage multiple projects simultaneously with clear timelines, structured communication, and strong attention to detail.
Proactively research and recommend new tactics, channels, tools and media opportunities to drive impact and keep programs ahead of market trends.