Strategic Customer Growth Lead – Snacks

The Campbell's Company; United States; On-site; USD 118,000 - 162,000; Full time

Benefits offered by this job

Health insurance

401(k) plan

Paid time off

Holiday pay

Wellness benefits

Job summary

Campbell’s Snacks is seeking a seasoned UNFI & Whole Foods Market Customer Sales Lead to drive profitable growth in the Natural Channel. You will lead integrated growth strategies, expand market share, and build strong partnerships with UNFI and Whole Foods Market while leveraging category management and consumer insights to meet volume, profit, and share objectives.

You will develop forecasts, promotional plans, and JBP processes, manage the UNFI distributor relationship, and coach

Qualifications

• Bachelor’s degree required.
• 8+ years in the CPG industry.
• Proven experience leading customer growth strategies and IBP processes.
• Strong financial acumen with P&L and trade investments experience.
• Experience forecasting, promos, and customer business reviews.
• Skilled at translating data into actionable insights.

Responsibilities

• Lead growth strategies and annual business plans with UNFI and Whole Foods Market.
• Develop and execute customer strategies for net sales, profitability, and market share.
• Manage UNFI distributor relationships across the Natural Channel.
• Create forecasts, promotions, and customer investment plans.
• Analyze promotions and spending to optimize future investments.
• Lead JBP processes with volume forecasts and commitments.
• Identify opportunities, new item launches, and expanded distribution.
• Lead category reviews using syndicated data to drive recommendations.
• Collaborate with buyers, category managers, and merchandising leaders to implement brand strategies.
• Influence customer decisions and assortment strategies with insights.
• Develop monthly forecasts and assess risks in shipments and demand.
• Monitor deductions and ensure compliance with company standards.

Skills

CSL experience

Customer growth strategies

Financial acumen

Forecasts & promotions

Syndicated data experience

Stakeholder influence

Cross-functional partnership

Distributor partnerships

Education

Bachelor’s degree

Tools

IRI/Circana/Nielsen

Job description

Campbell’s Snacks is seeking a seasoned UNFI & Whole Foods Market Customer Sales Lead to drive profitable growth in the Natural Channel. You will lead integrated growth strategies, expand market share, and build strong partnerships with UNFI and Whole Foods Market while leveraging category management and consumer insights to meet volume, profit, and share objectives.

You will develop forecasts, promotional plans, and JBP processes, manage the UNFI distributor relationship, and coach