Strategic Customer Growth Lead (CPG)

The Campbell's Company; Rogers (AR); Hybrid; USD 118,000 - 162,000; Full time

Benefits offered by this job

Health benefits

Dental benefits

401(k) plan

Wellness program

Job summary

The Campbell's Company in Rogers, AR, is seeking a Customer Sales Lead to drive integrated growth plans with Walmart and manage key category strategies. You will oversee supplier relationships, use planning tools, and lead trade promotion initiatives to boost net sales and market share across Campbell's Snacks portfolio.

Hybrid role based in Rogers, AR with strong cross-functional leadership and P&L management. Total rewards include health, dental, 401(k), and wellness benefits from day one.

Qualifications

• Minimum education: Bachelor's degree.
• 6+ years’ experience in the CPG industry.
• Strong leadership, analytics and negotiation skills.
• Ability to develop and manage category and brand strategies.
• Experience with trade promotions and retailer collaborations.

Responsibilities

• Lead integrated growth planning with Walmart and set annual strategy.
• Manage supplier relationships for assigned categories.
• Create optimal customer plans using planning tools.
• Develop and execute trade promotion strategies with customers.
• Collaborate with DSD field sales and independent operators.
• Analyze promotions and adjust plans for future opportunities.
• Monitor deduction balances and conduct post audits.
• Drive retail availability and in-store placements.
• Lead monthly forecasts to maximize supply chain efficiency.
• Sell in new items and expand distribution with key contacts.

Skills

Cross-functional leadership

Analytical thinking

Negotiation

Strategy development

Forecasting

Communication

Education

Bachelor's degree

Tools

Syndicated data (IRI/Nielsen)

DSD experience

Job description

The Campbell's Company in Rogers, AR, is seeking a Customer Sales Lead to drive integrated growth plans with Walmart and manage key category strategies. You will oversee supplier relationships, use planning tools, and lead trade promotion initiatives to boost net sales and market share across Campbell's Snacks portfolio.

Hybrid role based in Rogers, AR with strong cross-functional leadership and P&L management. Total rewards include health, dental, 401(k), and wellness benefits from day one.