Strategic Corporate Events Sales Lead

Hotel Covington; Kentucky; On-site; USD 75,000 - 100,000; Full time

Job summary

Hotel Covington is seeking a Corporate Sales Manager to drive new corporate business for the hotel and The Madison Event Center. You will identify prospects, build relationships, and sell event space, group rooms, and related services.

You will own the sales pipeline from discovery to contract, coordinate with operations, and deliver an exceptional client experience from first contact through event completion. The role requires networking, negotiation, and a proven ability to close revenue.

Qualifications

• Proven success in corporate sales, hospitality sales, event sales, or a comparable business development role.
• Demonstrated ability to prospect, build a pipeline, and meet or exceed sales goals.
• Confidence initiating conversations, developing relationships, presenting solutions, negotiating, and closing business.
• Experience managing client details, competing deadlines, and service expectations after a sale.
• Strong written and verbal communication, organization, accuracy, and follow-through.
• Ability to work independently while collaborating closely with other departments.
• Experience with event venues, group rooms, hotels, or meetings is preferred.
• Availability for occasional evening and weekend networking events or client commitments.

Responsibilities

• Identify and pursue new corporate business through outbound outreach, referrals, networking, community involvement, and targeted prospecting.
• Develop relationships with decision-makers, meeting planners, businesses, organizations, and referral partners.
• Build and manage a pipeline of prospective business; track activity, follow up consistently, and advance opportunities toward a decision.
• Respond promptly to corporate inquiries and convert qualified leads into bookings.
• Conduct discovery conversations and site tours to understand each client’s goals, budget, and decision process.
• Create tailored proposals for corporate events, meetings, group rooms, and related services.
• Negotiate terms, prepare accurate contracts, and close business while protecting revenue and meeting client needs.
• Serve as the primary point of contact for contracted clients from the initial inquiry through event completion.
• Lead planning conversations and document event details, including timelines, room setups, food and beverage selections, and other logistics.
• Maintain accurate client records and event documentation, and communicate final details to the teams responsible for execution.
• Address client questions and concerns promptly, professionally, and with a focus on finding solutions.
• Develop relationships that generate repeat business, referrals, and opportunities across Hotel Covington and The Madison Event Center.
• Represent the properties at networking events, trade shows, sales calls, and other business development opportunities.
• Monitor market activity and identify new industries, organizations, and partnerships to pursue.
• Maintain accurate sales records, pipeline updates, forecasts, and performance reports.
• Assist with client billing, accounts receivable, and other sales responsibilities as needed.

Skills

Corporate sales

Prospecting

Relationship building

Sales pipeline management

Negotiation

Communication skills

Tools

Microsoft 365

Caterease

Social Tables

StayNTouch

Job description

Hotel Covington is seeking a Corporate Sales Manager to drive new corporate business for the hotel and The Madison Event Center. You will identify prospects, build relationships, and sell event space, group rooms, and related services.

You will own the sales pipeline from discovery to contract, coordinate with operations, and deliver an exceptional client experience from first contact through event completion. The role requires networking, negotiation, and a proven ability to close revenue.