Strategic Content Lead for Advisor Careers

Nashville Public Radio; Milwaukee (WI); On-site; USD 85,000 - 120,000; Full time

Job summary

Northwestern Mutual in Milwaukee, WI seeks a Senior Content Strategist to own the end-to-end advisor career content program, scaling from a light publishing cadence to a full ecosystem with articles and video.

You will drive the editorial calendar, shape storytelling, and oversee two publishing platforms (Drupal CMS and iCIMS), collaborating with subject matter experts, compliance, and design teams to ensure accuracy, polish, and impact.

Qualifications

• Bachelor's degree in a relevant field.
• 7–10 years in content strategy, content management, or related communications role.

Responsibilities

• Own the advisor career content program end to end, including editorial calendar, topics, formats, and cadence.
• Produce and oversee a high volume of written and video content and ensure high quality and accuracy.
• Shape an accurate, balanced narrative about the advisor career across channels.
• Equip the field with go-to-market materials to recruit effectively.
• Nurture candidates through the hiring funnel and build a newsletter program.

Skills

Content strategy

Editorial leadership

Content management

AI-assisted drafting

Education

Bachelor's degree

Tools

Drupal CMS

iCIMS

Job description

Northwestern Mutual in Milwaukee, WI seeks a Senior Content Strategist to own the end-to-end advisor career content program, scaling from a light publishing cadence to a full ecosystem with articles and video.

You will drive the editorial calendar, shape storytelling, and oversee two publishing platforms (Drupal CMS and iCIMS), collaborating with subject matter experts, compliance, and design teams to ensure accuracy, polish, and impact.