Strategic Communications Lead for Growth & Brand

Ohio Farmers Insurance Company

Westfield Center (OH)

On-site

USD 110,000 - 150,000

Full time

3 days ago
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Job summary

Westfield is seeking an Integrated Communications Lead who designs and executes outcome-based communications for agents, employees, leaders and customers within designated business segments. You will embed communications into operations, aligning with distribution and segment strategies, and use data and analytics to drive messaging and impact.

Under minimal supervision, you will serve as a strategic adviser, develop plans, manage change communications, create assets, and ensure brand voice and

Qualifications

  • 7+ years of experience in communications, marketing or related field.
  • Bachelor’s degree in Business, Marketing, Communications or related field or commensurate work experience.

Responsibilities

  • Lead development and execution of strategic communications plans that drive growth and connect stakeholders.
  • Advise leaders, embedding communications into operations and aligning with business goals.
  • Lead change management communications for internal and agent audiences, driving adoption and trust.
  • Design engaging communications assets for agencies, executives, marketing, and digital channels.
  • Ensure brand voice alignment across campaigns and events with data-driven insights.

Skills

Strategic Communications
Change Management
Leadership Communication
Stakeholder Engagement
Analytics & Metrics

Education

Bachelor's degree in Business/Marketing/Communications

Tools

Marketing Tools
PR Tools

Job description

Westfield is seeking an Integrated Communications Lead who designs and executes outcome-based communications for agents, employees, leaders and customers within designated business segments. You will embed communications into operations, aligning with distribution and segment strategies, and use data and analytics to drive messaging and impact.

Under minimal supervision, you will serve as a strategic adviser, develop plans, manage change communications, create assets, and ensure brand voice and

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401K with employer stock contributions
Paid time off
+3