Strategic Analytics Lead for Legal Growth & GTM

LexisNexis Risk Solutions; Dayton (OH); On-site; USD 91,000 - 151,000; Full time

Job summary

LexisNexis Legal & Professional is seeking a commercially minded Strategy & Content Analytics Manager to support growth of Legal News brands such as Law360, Law360 Pulse, MLex and Mealey’s. You will turn research and business data into clear recommendations and practical plans to improve products and identify new opportunities.

The role requires strong quantitative and qualitative analysis, go-to-market planning, competitive analysis and collaboration with Product, Editorial, Marketing and Sales

Qualifications

• Relevant experience in strategy, go-to-market planning, market research, product marketing, commercial analysis, consulting or a related field
• Strong quantitative and qualitative analytical skills
• Experience interpreting customer, market or competitor research and translating findings into practical recommendations
• Strong project-management skills and the ability to coordinate work across multiple teams
• Excellent written, verbal and presentation skills
• Confidence producing clear, senior-level presentations and reports
• Ability to work independently on defined projects, manage competing priorities and maintain close attention to detail
• Commercial curiosity and the ability to bring structure to complex or ambiguous questions

Responsibilities

• Plan and deliver customer, market and competitor research using surveys, interviews, business data and external sources
• Analyze quantitative and qualitative evidence to identify customer needs, purchasing criteria, market trends and opportunities for improvement or growth
• Support go-to-market strategies for new products, propositions and initiatives, including target audiences, value propositions, positioning, launch plans and measures of success
• Produce competitive assessments that explain how our products are positioned, why customers choose alternative services and where our propositions can be strengthened
• Support business cases, investment and M&A proposals and annual planning by assessing customer demand, commercial opportunity, strategic fit, costs, risks and dependencies
• Translate research into clear recommendations
• Create high-quality presentations, reports, and briefing materials for senior leaders and wider stakeholder groups
• Monitor the implementation and results of agreed initiatives, identifying lessons and recommending adjustments
• Work closely with Product, Editorial, Marketing and Sales. The manager will deliver defined strategic projects while supporting broader priorities established by senior leadership.

Skills

Strategy & Content Analytics

Market research

Go-to-market planning

Quantitative analysis

Qualitative analysis

Project management

Presentations

Communication

Job description

LexisNexis Legal & Professional is seeking a commercially minded Strategy & Content Analytics Manager to support growth of Legal News brands such as Law360, Law360 Pulse, MLex and Mealey’s. You will turn research and business data into clear recommendations and practical plans to improve products and identify new opportunities.

The role requires strong quantitative and qualitative analysis, go-to-market planning, competitive analysis and collaboration with Product, Editorial, Marketing and Sales