Strategic Analytics Lead, AI Marketing & ROI

Socket.dev; San Francisco (CA); On-site; USD 124,000 - 180,000; Full time

Benefits offered by this job

Equity

Benefits

Bonus target

Job summary

Google's Large Customer Sales team is seeking a data-driven professional for the US market, based in San Francisco. You will analyze internal and external data to quantify opportunities, articulate value, and measure success across Google’s advertising solutions.

In this client-facing role, you will build trusted relationships with analytics counterparts, lead analytics initiatives from idea to implementation, and collaborate across teams to activate full measurement capabilities, delivering

Qualifications

• Must have Bachelor's degree or equivalent practical experience.
• 8 years of experience in media analytics, advertising sales, digital media and marketing, consulting, or financial analysis.
• Ability to travel for client meetings and training, as needed.

Responsibilities

• Analyze internal and external data to quantify opportunities, anticipate risks, develop solutions to customer marketing challenges, and measure success.
• Help customers navigate the shift to an AI first era of Marketing leveraging Google AI and ML solutions articulating and quantifying the value and impact of investments in this area.
• Develop relationships with analytics counterparts and earn their trust, and tell stories with data, both visually and verbally.
• Collaborate across teams innovating, to activate full measurement and attribution product capabilities for customers, and develop scalable solutions to industry challenges.
• Advise on marketing analytics, including attribution, lifetime value, customer segmentation, and behavioral insights. Lead the full lifecycle of analytics and measurement initiatives, from idea to implementation.

Skills

8 years of cross-domain experience

Education

Bachelor's degree or equivalent

Job description

Google's Large Customer Sales team is seeking a data-driven professional for the US market, based in San Francisco. You will analyze internal and external data to quantify opportunities, articulate value, and measure success across Google’s advertising solutions.

In this client-facing role, you will build trusted relationships with analytics counterparts, lead analytics initiatives from idea to implementation, and collaborate across teams to activate full measurement capabilities, delivering