Strategic Analytics Director — Insights & Impact

Omnicom; Chicago (IL); On-site; USD 100,000 - 150,000; Full time

Benefits offered by this job

Medical and dental coverage

401(k) plan

Flexible spending accounts

Employee stock purchase program

Paid family benefits

Job summary

Omnicom seeks a Senior Business Analytics professional to distill complex data into actionable client insights in a fast-paced agency environment. You will collaborate with Planning, Investment and Activation to shape budgets and media plans, and lead measurement strategies across campaigns.

The role emphasizes leadership, clear communication, and the ability to translate data into strategic marketing programs that drive business results for clients in a dynamic Chicago market.

Qualifications

• University degree and 7+ years of data and analytics experience in advertising, management consulting, marketing or digital consulting.

Responsibilities

• Build understanding of client's strategic issues, initiatives and competitive position.
• Ensure analytics lead to clear, actionable insights with narratives from analytics techniques.
• Partner with Planning, Investment, Activation on budget setting, media plan development, and optimization.
• Lead measurement plan development and execution.
• Mentor and train managers and ADs.
• Contribute to consumer segmentation and audience identification.

Skills

Marketing analytics

Data-driven decision making

Leadership

Client relationship management

Communication skills

Project management

Problem solving

Education

Bachelor's degree

Tools

Data Lakes

Data Clean Rooms

3rd-Party Data

Job description

Omnicom seeks a Senior Business Analytics professional to distill complex data into actionable client insights in a fast-paced agency environment. You will collaborate with Planning, Investment and Activation to shape budgets and media plans, and lead measurement strategies across campaigns.

The role emphasizes leadership, clear communication, and the ability to translate data into strategic marketing programs that drive business results for clients in a dynamic Chicago market.