Staff Product Marketing Manager - Data Security (GTM)

Proofpoint

Denver (CO)

On-site

USD 151,000 - 221,000

Full time

11 days ago

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Job summary

Proofpoint seeks a strategic Staff Product Marketing Manager to lead messaging and GTM for a broad data security portfolio, covering DLP, DSPM, ITM, and AI data protection. You will shape market voice and enable sales with cross-functional collaboration across product, sales, and marketing.

You will translate complex security capabilities into clear customer-facing messaging, drive launches, and deliver high-impact content for emails, webinars, and field events, influencing executive audiences

Qualifications

  • 12+ years in product marketing for cybersecurity or data security.
  • Strong GTM strategy, launches, and campaign planning experience.
  • Ability to translate complex tech into customer-centric messages.
  • Experience enabling sales and channel partners.
  • Excellent communication for exec briefings and analysts.

Responsibilities

  • Develop strategic positioning and messaging for data security portfolio (DLP, DSPM, ITM, AI security).
  • Own GTM strategy and launch planning with cross-functional teams.
  • Create content for solution briefs, web pages, presentations, webinars, blogs.
  • Build sales and partner enablement materials and playbooks.
  • Track market, buyer, and competitive trends; craft compelling talks.
  • Serve as data security SME in trainings, briefings, events, and webinars.
  • Translate customer insights into sharper messaging and launches.

Skills

Product marketing
GTM strategy
Sales enablement
Market analysis
Communication
Cross-functional leadership
Public speaking

Education

Bachelor's degree
MBA preferred

Job description

Proofpoint seeks a strategic Staff Product Marketing Manager to lead messaging and GTM for a broad data security portfolio, covering DLP, DSPM, ITM, and AI data protection. You will shape market voice and enable sales with cross-functional collaboration across product, sales, and marketing.

You will translate complex security capabilities into clear customer-facing messaging, drive launches, and deliver high-impact content for emails, webinars, and field events, influencing executive audiences

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