Staff Field Services Product Marketing Leader

Intuit

San Francisco (CA)

On-site

USD 155,000 - 209,000

Full time

14 days+

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Job summary

Intuit is seeking a Staff Product Marketing Manager to define the strategy for Field Services within QuickBooks and IES. This senior, full-stack role blends market insight, product influence, packaging strategy, and storytelling leadership, partnering with Product, Sales, and Marketing to win in Field Services.

You will own the vertical go-to-market, influence the product roadmap, and lead cross-functional readiness for each launch, including industry events and customer councils.

Qualifications

  • 6-8+ years in product marketing, product strategy, or go-to-market leadership.
  • Ability to translate customer insight into product decisions and packaging.
  • Proven multi-vertical GTM initiatives driving growth.
  • Exceptional storytelling and executive communication skills.
  • Analytical rigor with market opportunities, pricing, and financial impact.
  • Experience influencing roadmaps and cross-functional outcomes.
  • Domain expertise in Field Services, accounting or ERP software.

Responsibilities

  • Define the Field Services Industry Strategy and framework for monetization and adoption.
  • Shape product and packaging decisions by linking customer needs to revenue opportunities across SKUs.
  • Lead Go-to-Market strategy and execution, owning narrative, naming, messaging, and enablement.
  • Collaborate with Channel and Sales Enablement to equip sales teams with playbooks and proof points.
  • Represent Intuit at industry events and analyst briefings as a thought leader.

Skills

Product marketing
Product strategy
Go-to-market
Storytelling
Executive communication
Analytics & modeling
Cross-functional influence
Field Services ERP

Job description

Intuit is seeking a Staff Product Marketing Manager to define the strategy for Field Services within QuickBooks and IES. This senior, full-stack role blends market insight, product influence, packaging strategy, and storytelling leadership, partnering with Product, Sales, and Marketing to win in Field Services.

You will own the vertical go-to-market, influence the product roadmap, and lead cross-functional readiness for each launch, including industry events and customer councils.

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