Staff Brand Designer for AI Infrastructure

Modal Labs; New York (NY); On-site; USD 140,000 - 190,000; Full time

Job summary

Modal is building the future of serverless computing, and you’ll join the newly formed Brand team inside our design org as one of its first senior hires, shaping a brand developers recognize instantly and remember.

As a staff-level Brand Designer, you will influence every brand surface—from the marketing website to campaigns, events, and editorial projects—while mentoring peers and elevating craft as our studio scales.

Qualifications

• 7+ years of brand design experience with technically complex products.
• Portfolio showing exceptional typography, color, composition.
• Experience designing brand systems from identity to motion to web.
• Ability to interpret and contribute to brand strategy.
• Ownership mindset with ability to mentor others.
• Strong taste with defendable opinions.

Responsibilities

• Define and evolve Modal's visual identity across web, marketing, campaigns, and editorial — building a cohesive, distinctive system rather than one-off assets.
• Lead concept and execution for brand campaigns across digital and out-of-home, ensuring the work is consistent, distinctive, and built to perform.
• Own branded experiences for events and GTM: environments, collateral, swag, and conference presence that feel unmistakably Modal.
• Help codify the brand as it matures: design language, principles, and the rules that hold it together.
• Mentor and critique the work of other designers, helping the studio's output stay coherent and ambitious as it scales.
• Move quickly without sacrificing quality.

Skills

Brand design

Brand systems

Typography

Brand strategy

Mentoring

Collaboration

Job description

Modal is building the future of serverless computing, and you’ll join the newly formed Brand team inside our design org as one of its first senior hires, shaping a brand developers recognize instantly and remember.

As a staff-level Brand Designer, you will influence every brand surface—from the marketing website to campaigns, events, and editorial projects—while mentoring peers and elevating craft as our studio scales.