Sr. Integrated Media Planner/Buyer

&Barr; Orlando (FL); Hybrid; USD 70,000 - 100,000; Full time

Benefits offered by this job

Health, dental vision insurance

401K with discretionary match

Paid time off - 120 hours per year

Volunteer time off - 8 hours per Q

Paid holidays - 13 holidays

Floating holidays - 16 hours per year

Maternity/Paternity Leave

Summer Fridays

Gym membership monthly reimbursement

Tuition Reimbursement

Job summary

&Barr is seeking a Sr. Integrated Media Planner/Buyer to grow our paid media offerings across Digital, TV, Radio, OOH, Print and more. You will lead research and shape media landscape strategy for several accounts, collaborating with planners and buyers to optimize spend. Ideal candidates have 5–7 years of online and traditional media experience, a bachelor’s degree, strong negotiation skills, and hands-on experience with DCM, programmatic buying, and audience insights tools.

Qualifications

• Bachelor's Degree required.
• 5-7 years of online and traditional media planning/buying experience.
• Able to work independently with excellent time management skills.
• Detail-oriented with strong attention to follow-through.
• Experience with DCM platforms, programmatic media, and audience insights platforms.

Responsibilities

• Shape the growth of the agency's paid media offerings across Digital, Television, Radio, OOH, Print, etc.
• Conduct research and set paid media landscape strategy for several accounts.

Skills

Independent work

Time management

Detail-oriented

Strong negotiations

Education

Bachelor's degree

Tools

DCM platforms

Programmatic media

Audience insights platforms

Job description

Work location: On-site (4 days in office, 1 remote)

Who We Are

&Barr is a full-service advertising agency providing integrated services, including branding; creative; public relations; account service; social media; and traditional and digital media and analytics. As Florida's oldest, largest, independently owned agency, &Barr serves a diverse roster of national and international brands, including Florida's Space Coast Office of Tourism, Massey Services, Rosen Hotels & Resorts, Space Coast Credit Union and the YMCA of Central Florida, among others. Celebrating 69 years in business, &Barr's headquarters is located on Lake Eola in the heart of downtown Orlando, Fla., and the company is proud to be a locally founded, multi-generational, family-owned agency.

Check out our website to learn more about our work and team, https://andbarr.co/.

Why work with us?

• Voted Best Company to Work For in Florida by Florida Trend.
• Awarded the Golden 100 Top Privately Held Companies in 2026 by OBJ.
• Pet friendly work environment
• Flexible work hours
• Hybrid or Remote Work
• Great location in downtown Orlando, right next to Lake Eola.
• Benefits include:
  • Health, dental vision insurance
  • 401K with discretionary match
  • Paid time off - 120 hours of paid time off given at the start of each year
  • Volunteer time off - 8 hours per quarter to support giving back to our community
  • Paid holidays - 13 paid company holidays
  • Floating holidays - 16 hours per year
  • Maternity/Paternity Leave
  • Summer Fridays!
  • Gym membership monthly reimbursement
  • Tuition Reimbursement

What We Are Looking For

We're looking for a Sr. Integrated Media Planner/Buyer who can help shape the growth of the agency's paid media offerings across all channels to include: Digital, Television, Radio, OOH, Print, etc. In addition, they will be responsible for research and overall paid media landscape strategy for several accounts. Ideally, they will have previous retail, F&B, travel and/or health experience at an agency and a demonstrated focus on strategy, innovative thinking and strong negotiations.

Required Qualifications

• Bachelors Degree required
• 5-7 years of online and traditional media planning/buying experience
• Able to work independently and have excellent time management skills
• Detail-oriented with strong attention to follow-through
• Experience with DCM platforms, along with buying programmatic media and usage on audience insights platforms is required

Nice To Haves

Agency experience.