Hybrid Director of Digital Marketing & Analytics

&Barr; Orlando (FL); Hybrid; USD 110,000 - 180,000; Full time

Benefits offered by this job

Hybrid schedule (4 days in office, 1%0

Pet friendly

Flexible hours

401K with discretionary match

Paid time off

Volunteer time off

Paid holidays

Floating holidays

Maternity/Paternity leave

Summer Fridays

Gym membership reimbursement

Tuition reimbursement

Job summary

&Barr seeks a Director of Digital Marketing & Analytics to lead analytics across digital channels including web, display, video, CTV, search and social, and to oversee paid search and paid social campaigns.

The ideal candidate brings 10+ years in digital campaign management and analytics, strong reporting, and prior management experience; agency background is a plus. This role offers a hybrid in Orlando with competitive benefits.

Qualifications

• 10+ years in analytics, paid social and paid search.
• Experience with Datorama, DCM, GTM, GA, Google Ads & Facebook Business Manager.
• Advanced Microsoft Excel skills.
• Previous management experience; agency background preferred.

Responsibilities

• Drive analytics across digital channels including web, display, video, CTV, search and social.
• Lead, supervise and implement paid search and paid social campaigns.

Skills

Analytics experience

Paid social

Paid search

People management

Tools

Datorama

Google Campaign Manager (DCM)

Google Tag Manager

Google Analytics

Google Ads

Facebook Business Manager

Microsoft Excel

Job description

&Barr seeks a Director of Digital Marketing & Analytics to lead analytics across digital channels including web, display, video, CTV, search and social, and to oversee paid search and paid social campaigns.

The ideal candidate brings 10+ years in digital campaign management and analytics, strong reporting, and prior management experience; agency background is a plus. This role offers a hybrid in Orlando with competitive benefits.