Sports Partnerships & Programs Lead

TikTok Inc.; Los Angeles (CA); On-site; USD 103,000 - 198,000; Full time

Job summary

TikTok Inc. is hiring for a Senior Programme Manager to lead end-to-end management of Sports content partnerships and global collaborations from Los Angeles.

You will align Product, Partnerships, Creator Management, Business Development, and Global Monetization teams to drive audience growth and ensure successful program execution. The role requires 5+ years in programme management with a track record in Sports or digital media, plus strong cross-functional collaboration and stakeholder

Qualifications

• Minimum 5+ years of experience in programme management and leadership roles.
• Experience with Sports, digital media, publishers, or content ecosystems.
• Strong ability to drive alignment among diverse stakeholders across Marketing, Product, Data, and other teams.

Responsibilities

• Deliver end-to-end program management for Sports content partnerships and audience growth initiatives.
• Lead cross-functional alignment with Product, Partnerships, Creator Management, Business Development and other teams.
• Create go-to-market plans and partner education for Sports publishers and creators, including rollout strategies.
• Build operational infrastructure to scale Sports programs, including partner onboarding, reporting, and governance.
• Develop processes, templates, and playbooks to support Sports program execution across markets.
• Partner with internal teams to surface needs and shape scalable solutions for high-quality Sports content.
• Develop foundational operational products and processes to empower teams to execute at scale.
• Assist in design and launch of new operational processes and end-to-end project management.
• Support management of internal and external stakeholders to meet performance goals.

Skills

Programme management

Leadership

Cross-functional collaboration

Sports content

Digital media

Stakeholder management

Job description

TikTok Inc. is hiring for a Senior Programme Manager to lead end-to-end management of Sports content partnerships and global collaborations from Los Angeles.

You will align Product, Partnerships, Creator Management, Business Development, and Global Monetization teams to drive audience growth and ensure successful program execution. The role requires 5+ years in programme management with a track record in Sports or digital media, plus strong cross-functional collaboration and stakeholder