Spirits Market Lead — NYC Growth & Brand Activation

Stockwell Reserve; New York (NY); On-site; USD 70,000 - 95,000; Full time

Benefits offered by this job

Health insurance

Vision insurance

Dental premiums covered

401(k) with match

Flexible PTO

Paid holidays

Job summary

Breuckelen Distilling is seeking a Spirits Market Manager for NYC to drive distribution and visibility in Manhattan and Brooklyn, both on- and off-premise. You will develop accounts, train staff, and work closely with distributors, retailers, and brand teams to tell the Breuckelen story and grow the market.

Ideal candidates have 2–5 years of sales in wine, spirits, or beer, strong relationship-building skills, and the ability to travel within the market.

Qualifications

• 2–5 years of experience in wine, spirits, or beer sales.
• Proven ability to independently open new accounts and manage relationships in a competitive market.
• Comfort with cold outreach, in-person selling, and on-premise engagement.
• Strong communication skills and confidence in presenting to individuals or groups.
• Organized, self-motivated, and able to manage a territory autonomously.
• Available to work nights and weekends as needed.
• Ability to lift 25–50 pounds.
• Valid driver’s license and access to a car, with ability to travel within the market.

Responsibilities

• Develop and manage a focused account target list aligned with brand and volume priorities.
• Open and develop new on- and off-premise accounts throughout the assigned territory.
• Prioritize effort across high-impact accounts, balancing new distribution with existing accounts.
• Maintain and grow existing account relationships through follow-up and value-driven selling.
• Secure menu placements, features, and incremental distribution aligned with brand priorities.
• Execute tastings, staff trainings, and in-account activations to drive pull-through.
• Act as the primary field partner and advocate for Breuckelen Distilling with distributor sales teams.
• Conduct ride-withs, trainings, and education support to improve execution.

Skills

Account development

Sales experience

Communication

Territory management

Night/weekend availability

Car/driver’s license

Brand storytelling

Tools

CRM software

Job description

Breuckelen Distilling is seeking a Spirits Market Manager for NYC to drive distribution and visibility in Manhattan and Brooklyn, both on- and off-premise. You will develop accounts, train staff, and work closely with distributors, retailers, and brand teams to tell the Breuckelen story and grow the market.

Ideal candidates have 2–5 years of sales in wine, spirits, or beer, strong relationship-building skills, and the ability to travel within the market.