Social Media Performance & Insights Analyst

CARNIVAL CRUISE LINES; Miami (FL); Ibrido; USD 65.000 - 85.000; Tempo pieno

Vantaggi offerti da questo lavoro

Health benefits

401(k) with match

Paid holidays

Vacation days

Sick time

Employee discounts on cruises

Tuition reimbursement

On-site fitness center

Descrizione del lavoro

Carnival Cruise Line in Miami, FL is seeking a Social Media Analyst to own reporting on channel and content performance, pair it with social listening, and surface insights to shape strategy. The role coordinates with Consumer Insights, Brand and Product Marketing, CRM, and agencies to translate data into actionable recommendations.

Responsibilities include managing social media tool vendor relationships, ensuring data integrity, and aligning measurement with cross-functional teams to support

Competenze

• Bachelor's degree in Business Administration, Math, or Marketing.
• 2 years of experience in social media or social strategy for a brand or agency.

Mansioni

• Own all social media reporting for the team, delivering accurate, timely analysis of channel and content performance, and translating the data into clear insights and recommendations that guide strategy and optimization.
• Monitor and analyze online conversations around the brand, products, competitors, and category to identify sentiment, emerging themes, and opportunities or risks, and share findings with relevant stakeholders.
• Connect data and insights to social media strategy by translating performance, listening, and trend findings into clear recommendations that inform content planning, channel priorities, and campaign decision.
• Identify and evaluate emerging platform, cultural, and consumer trends, advising the team on which are relevant for content development.
• Work and help manage the vendor relationship for social media tools, including day-to-day administration, user support, data integrity, and performance oversight.
• Collaborate closely with Consumer Insights, Brand and Product Marketing, CRM, operational teams, and outside agencies to align measurement approaches and share learnings, and ensure social data informs broader business decisions.

Conoscenze

Social reporting

Social listening

Content strategy

Excel proficiency

Cross-functional collaboration

Trend spotting

Formazione

Bachelor's degree in Business Administration, Math, or Marketing

Descrizione del lavoro

Carnival Cruise Line in Miami, FL is seeking a Social Media Analyst to own reporting on channel and content performance, pair it with social listening, and surface insights to shape strategy. The role coordinates with Consumer Insights, Brand and Product Marketing, CRM, and agencies to translate data into actionable recommendations.

Responsibilities include managing social media tool vendor relationships, ensuring data integrity, and aligning measurement with cross-functional teams to support