Social Media Analyst

Contact 1; Washington (District of Columbia); Hybrid; USD 36,000 - 44,000; Full time

Job summary

An independent agency of the U.S. Government is seeking a Social Media Analyst to monitor and review social conversations, compile reports for executives, and provide data-driven insights. The role requires professional writing and editing skills and experience with social media platforms.

The position is in-office full-time for the first 3 months of training, with the possibility to work one day per week from home afterward. Strong communication in a fast-paced digital environment is essential.

Qualifications

• Bachelor's degree in business, communications, marketing, journalism, etc. is required.
• 3-5 years of professional experience in a related field.
• Excellent professional writing and editing skills.
• Ability to compile and analyze qualitative and quantitative data and report results.
• Experience with social media platforms (Facebook, Twitter, YouTube) for monitoring and analysis.

Responsibilities

• Monitors and tracks social media and related discussions across platforms to assess conversations about the organization.
• Identifies patterns, sentiment, and trends to inform brand strategy and customer service opportunities.
• Develops reports for executives; strong writing and reporting skills are essential.
• Compiles data-driven insights and communicates findings to key stakeholders.
• Escalates issues to management and ensures appropriate response protocols.

Skills

Social media monitoring

Professional writing

Data analysis

Communication

Crisis awareness

Education

Bachelor's degree in a relevant field

Tools

Social media monitoring tools

Job description

An independent agency of the U.S.Government is looking for a Social Media Analyst to add to their busy team.This role is working with a team to monitor and review social media for related conversations, mentions and trends and then evaluating, condensing, and analyzing the information._This role will be in the office full time for the first 3 months for training - after that you can work one day per week from home._ Professional writing experience and a high level of editing skills are necessary for this position. Please note that this position is not focused on content creation but rather on reviewing and compiling reports for the executives.

Responsibilities

• Monitors and tracks social media, print, broadcast and online discussions and content across all platforms to assess conversations regarding the organization's products, services, and brand.
• Listens to industry conversations and mentions to track patterns, verbatims, sentiments, and draw conclusions about the online presence and brand; focuses on conversations that would promote or provide customer service opportunities and insights.
• A focus of this position is compiling reports for executives, so experience in professional writing is key.
• Develops reports identifying data patterns, insights, and trends; communicates data findings to the Social Media Advisory Panel to inform online content development and responses to critical events.
• Identifies, collects, and prioritizes customer inquiries and complaints; collaborates with the Social Response Team to resolve critical conversations.
• Escalates trending conversations and issues to management and ensures proper protocols are met.

Requirements

• Bachelor's degree in a relevant field (business, communications, marketing, journalism, etc.) is required along with 3-5 years of professional experience.
• Demonstrated experience with social media and the ability to use social media, print, broadcasting, online monitoring and engagement tools.
• Ability to compile and analyze qualitative and quantitative data, report results, and make recommendations based on the findings.
• Excellent professional writing and editing skills.
• Ability to work and interact with customers and employees in a fast paced digital environment.
• Ability to compile and analyze qualitative and quantitative data, report results, and make recommendations based on the findings.
• Skill using social media platforms (e.g., Facebook, Twitter, YouTube) sufficient to search, extract, and analyze content to identify opportunities to assist with crisis mitigation and brand protection.

Job Type:Full-time Pay:$26.00 - $32.00 per hour Work Location:In person.