Snacks Brand Marketing Lead — Growth & Campaigns

Placements24; Windsor Park (TN); Hybride; USD 45 000 - 54 000; Plein temps

Avantages offerts par ce poste

Medical aid

Provident fund

Performance bonuses

Growth opportunities

Résumé du poste

Placements24 in East London, Eastern Cape, seeks a Brand Marketing Manager specializing in Snacks to lead growth, drive consumer engagement, and boost market share for the snack portfolio. Translate insights into compelling brand narratives and activation plans.

The role requires 5–7 years in FMCG brand management, a degree in marketing or related field, and strong analytics, communication, and project management skills.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• 5-7 years of brand management experience in FMCG food, snacks preferred.
• Proven ability to develop and execute successful brand campaigns.
• Strong understanding of consumer insights and market dynamics.
• Excellent communication, presentation, and project management skills.

Responsabilités

• Develop and execute integrated brand marketing plans for snacks.
• Conduct market and consumer research to identify growth opportunities.
• Manage brand budgets and ROI on marketing investments.
• Collaborate with agencies, media partners, and internal teams.
• Oversee packaging, product innovations, and line extensions.
• Monitor brand performance and report insights.
• Ensure consistent brand messaging across channels.

Connaissances

Brand management

Market analysis

Campaign planning

Stakeholder collaboration

Formation

Bachelor's degree in Marketing or related field

Outils

Marketing analytics tools

MS Office Suite

Description du poste

Placements24 in East London, Eastern Cape, seeks a Brand Marketing Manager specializing in Snacks to lead growth, drive consumer engagement, and boost market share for the snack portfolio. Translate insights into compelling brand narratives and activation plans.

The role requires 5–7 years in FMCG brand management, a degree in marketing or related field, and strong analytics, communication, and project management skills.