Sitecore Content Orchestration & Personalization Lead

Talent Groups; Dallas (TX); On-site; USD 90,000 - 125,000; Full time

Job summary

Talent Groups in Dallas seeks a Manager of Content Orchestration & Personalization to own the content taxonomy, metadata schema, and CMS governance framework, ensuring content is organized, discoverable and ready for personalized delivery at scale.

You will map assets to health topics and audience segments within Sitecore Personalize, collaborate across IT, product, and editorial teams, and lead governance, tagging standards, and ongoing audits to improve personalization accuracy and content

Qualifications

• Bachelor's degree or 6+ years of relevant experience.
• 5 years of relevant experience.
• Hands-on Sitecore or equivalent CMS experience preferred.
• Background in UX, information architecture or content design is a plus.
• Health system or regulated industry experience is preferred.

Responsibilities

• Design, build, and maintain the enterprise content taxonomy within Sitecore including tag hierarchy and metadata schema standards.
• Own the content-to-personalization mapping within Sitecore Personalize, defining which content assets surface to which audience segments.
• Serve as the primary point of contact for content requests from the digital product team and manage intake triage.
• Partner with content strategy to ensure personalization requirements and taxonomy considerations are integrated into content briefs.
• Train and audit web/editorial teams on tagging standards and metadata governance expectations.

Skills

Content taxonomy design

Stakeholder management

CMS governance

Sitecore Personalize

Cross-functional collaboration

Education

Bachelor's degree or 6+ years experience

Tools

Sitecore

Adobe Experience Manager

Drupal

Job description

Talent Groups in Dallas seeks a Manager of Content Orchestration & Personalization to own the content taxonomy, metadata schema, and CMS governance framework, ensuring content is organized, discoverable and ready for personalized delivery at scale.

You will map assets to health topics and audience segments within Sitecore Personalize, collaborate across IT, product, and editorial teams, and lead governance, tagging standards, and ongoing audits to improve personalization accuracy and content