SFMC Solutions Architect: CRM & Digital Marketing

Techlifecolumbus; New York (NY); On-site; USD 150,000 - 190,000; Full time

Job summary

Revel IT is seeking a highly skilled Salesforce Marketing Cloud Solutions Architect to lead the design, implementation, and optimization of SFMC campaigns, journeys, and data models for enterprise clients in a fast-paced environment.

You will partner with CRM, Data, and Engineering teams, own technical roadmaps, ensure scalable architectures, and mentor analysts while translating business requirements into robust technical solutions across the stack.

Qualifications

• 5+ years as a Solution Architect or senior technical CRM role with Salesforce Marketing Cloud expertise.
• Hands-on scripting in AMPScript and SQL; SSJS knowledge is a plus.
• Experience integrating SFMC with external systems (CDPs, data warehouses, mobile push).
• Proven ability to manage multiple stakeholders and deliver on tight deadlines.

Responsibilities

• Own day-to-day operational health of SFMC campaigns, automations, and journeys.
• Architect, build, and deploy new automations and personalized customer experiences.
• Act as the primary technical project manager across multiple requests and timelines.
• Design and maintain scalable SFMC data models (Contact Builder, Data Extensions).
• Establish technical standards, QA protocols, and patterns for SFMC development.
• Evaluate new SFMC features and drive adoption to improve efficiency.

Skills

SFMC expertise

Journey Builder

Automation Studio

Email Studio

Contact Builder

Data Extensions

AMPScript

SQL

SSJS

API integration

Project management

Stakeholder communication

Data modeling

Education

SFMC Certification (Developer/Consultant)

Tools

Marketing Cloud

Marketing Cloud Connect

APIs

Braze

Job description

Revel IT is seeking a highly skilled Salesforce Marketing Cloud Solutions Architect to lead the design, implementation, and optimization of SFMC campaigns, journeys, and data models for enterprise clients in a fast-paced environment.

You will partner with CRM, Data, and Engineering teams, own technical roadmaps, ensure scalable architectures, and mentor analysts while translating business requirements into robust technical solutions across the stack.