SEO Specialist - Remote

Lensa; United States; Remote; USD 40,000 - 75,000; Full time

Job summary

An innovative educational service company is on the lookout for a passionate SEO Specialist to join their dynamic team. This role focuses on driving organic search traffic and optimizing web properties for university partners. The ideal candidate will leverage their expertise in SEO tools and analytics to enhance visibility and performance. With a commitment to staying current on industry trends, this position offers an exciting opportunity to make a significant impact in the digital marketing landscape. If you're ready to take your SEO skills to the next level in a collaborative environment, this is the perfect opportunity for you!

Qualifications

• Proficient in SEO tools and analytics to drive traffic.
• Experience with content management systems and project management.

Responsibilities

• Grow organic search traffic through SEO best practices.
• Conduct keyword research and competitive analysis.
• Perform technical SEO audits and A/B testing.

Skills

Google Analytics

SEO best practices

Keyword research

Content growth strategies

Technical SEO

Project management

Education

Bachelor’s degree in marketing

3 years of professional experience in SEO

Tools

Google Search Console

Screaming Frog

Moz

SEMrush

WordPress

Job description

Lensa is the leading career site for job seekers at every stage of their career. Our client, Grand Canyon Education, Inc. , is seeking professionals. Apply via Lensa today!

SEO Specialist - Remote

Click Here to

Apply Online

Job Description

Grand Canyon Education (GCE) is an educational service company that provides an array of support services in the post-secondary education sector. Formerly part of Grand Canyon University (GCU), GCE still supports and works closely with GCU. GCE designs and develops educational programs for GCU and other traditional campus institutions, as well as online partner institutions at the undergraduate, graduate and doctoral levels.

We are looking to expand our SEO team with an individual who is driven, hard-working, and passionate. The main goal of our SEO Specialist is to plan, execute, and oversee search engine optimization initiatives on university partners' web properties. We are looking for an SEO Specialist with proficient knowledge of current SEO tools, technologies, and strategies.

What You Will Do

• Grow organic search traffic through SEO best practices and content growth strategies.
• Track, analyze, and report data using Google Analytics, Google Search Console, and SEO industry tools.
• Apply digital marketing principles and techniques that drive search engine visibility and help improve performance.
• Perform client-specific keyword research and competitive analysis.
• Perform technical SEO Audits of client websites.
• Perform A/B testing and conversion rate optimization (CRO) across desktop and mobile sites.
• Work with the development team to ensure SEO best practices are properly implemented.
• Work with content and social media teams to drive SEO in content creation and publishing.
• Stay current on industry changes/developments in search engine optimization.
  
  

What You Will Have

• Proficient with Google Analytics, Search Console, and Google My Business.
• Proficiency with WordPress or similar content management system.
• Able to utilize SEO tools such as Screaming Frog, Moz, and SEMrush.
• Familiar with testing platforms such as Google Optimize.
• An understanding of best SEO practices and the use of Google Trends and insights.
• Excellent planning, organizational and successful project management skills.
• An ability to work independently on a project and collaboratively as a team player.
• Ability to work in a fast-paced environment and cope professionally with changing priorities.
  
  

Education/Experience

• Bachelor’s degree in marketing, communications, public relations, journalism, or related field
• A minimum of 3 years of professional experience in SEO web marketing.
• Must be able to pass pre-employment background screen.
  
  

Bonus Points!

• Have your own website or blog? We’d love to see it.
• Worked in a fast-paced environment? Awesome.
• Created content for specific audience personas? Sweet!
• Bringing some Technical SEO skills like HTML or Javascript? Jackpot!
• Google Analytics certified? Amazing.
  
  

Application Instructions

Please click on the link below to apply for this position. A new window will open and direct you to apply at our corporate careers page. We look forward to hearing from you!

Apply Online (https://gcu.wd1.myworkdayjobs.com/en-US/GCE/job/Remote/SEO-Specialist---Remote_R000060335)

Click Here to

Apply Online

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

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