SEO & AI Search Growth Manager for E‑Commerce

TP-Link Systems Inc.

Irvine (CA)

On-site

USD 100,000 - 130,000

Full time

10 days ago
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Benefits offered by this job

Medical insurance
Dental insurance
Vision insurance
401k
Bi-annual reviews
Gym membership
Team-building events

Job summary

TP-Link Systems Inc. seeks an SEO & AI Search Optimization Manager to lead organic search across corporate sites and Shopify storefronts.

You will drive traffic, DTC revenue, and content optimization with a focus on AI-powered discovery, working with web development, merchandising, and marketing teams. The ideal candidate has 3+ years in e-commerce SEO, strong AEO/LLM expertise, and deep technical SEO skills, including schema markup and site performance.

Qualifications

  • 3+ years of dedicated SEO experience with e-commerce/DTC brands.
  • Demonstrated AEO/LLM expertise for content optimization and discovery.
  • Deep technical SEO capability: schema, site speed, crawl budget, URL architecture.
  • E-commerce acumen with Shopify/merchant feed and product discovery.
  • Cross-functional leadership translating SEO requirements to engineering, merchandising, and marketing.

Responsibilities

  • Own and execute the organic search roadmap across core site architecture and Shopify storefronts.
  • Develop an AI Engine Optimization (AEO/GEO) strategy to maximize brand authority and product citations.
  • Optimize Shopify storefronts: taxonomy, PDPs, structured data, internal linking, canonical tags.
  • Maintain site health: crawlability, indexing, Core Web Vitals, rendering, mobile performance.
  • Partner with Creative, Brand, Content to format content for search crawlers and LLMs.
  • Define KPIs and dashboards linking organic traffic and LLM citations to revenue; manage SEO tools.

Skills

SEO
AEO/LLM
Technical SEO
E-commerce / Shopify
Cross-functional leadership

Tools

Google Search Console
SEMrush
Ahrefs
Botify

Job description

TP-Link Systems Inc. seeks an SEO & AI Search Optimization Manager to lead organic search across corporate sites and Shopify storefronts.

You will drive traffic, DTC revenue, and content optimization with a focus on AI-powered discovery, working with web development, merchandising, and marketing teams. The ideal candidate has 3+ years in e-commerce SEO, strong AEO/LLM expertise, and deep technical SEO skills, including schema markup and site performance.

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