Senior Website Manager, about.gitlab.com (Fully Remote)

GitLab Inc.; United States; Remote; USD 120,000 - 180,000; Full time

Job summary

GitLab Inc. is seeking a growth-minded strategist to build a performance-based roadmap for about.gitlab.com, aligning with pipeline and self-serve trial goals.

You will lead an experimentation program with UX Design, own launch page production for major product launches, and coordinate with marketing engineering to report progress to leadership.

The role requires experience managing a high-traffic SaaS site with many audiences and a track record of measurable conversion lifts.

Qualifications

• Experience owning strategy for a high-traffic B2B SaaS website with many audiences and contributors.
• A track record of setting an experimentation roadmap and running a program that delivered measurable conversion or pipeline lift.
• Skill at turning analytics, research and A/B test results into clear priorities.

Responsibilities

• Develop a performance-based strategy and quarterly roadmap for about.gitlab.com tied to pipeline and self-serve trial goals.
• Set the experimentation roadmap based on business goals and manage the optimization program, partnering with UX Design.
• Own launch page production for major product launches and events, from calendar and brief to launch readiness and post-launch cleanup.

Skills

Strategy ownership

Growth planning

A/B testing

Analytics interpretation

Job description

• Build a performance-based strategy and quarterly roadmap for about.gitlab.com, tied to pipeline and self-serve trial goals.
• Set the experimentation roadmap based on business goals and manage the optimization program, partnering with UX Design.
• Own launch page production for major product launches and events, from calendar and brief to launch readiness and post-launch cleanup.

What You'll Bring:

• Experience owning strategy for a high-traffic B2B SaaS website with many audiences and contributors.
• A track record of setting an experimentation roadmap and running a program that delivered measurable conversion or pipeline lift.
• Skill at turning analytics, research and A/B test results into clear priorities.

About the team:

• You'll lead through a dedicated team of specialists in UX design, technical SEO, AEO, marketing analytics, content, paid and campaigns.
• Partner with Marketing Engineering to ship and report progress to Marketing leadership.

GitLab

GitLab is the intelligent orchestration platform for DevSecOps, enabling organizations to increase developer productivity, improve operational efficiency, and accelerate digital transformation. With over 50 million registered users and trust from more than 50% of the Fortune 100, GitLab fosters a high-performance culture driven by its values and continuous knowledge exchange.