Senior Web Designer: AI SaaS, Conversion & Growth

Synthesia; United States; Hybrid; USD 80,000 - 120,000; Full time

Job summary

Synthesia, the world-leading AI video platform, seeks a Senior Web Designer to shape how millions discover and understand our products. You’ll own homepage, product pages, pricing and CMS-driven experiences, crafting clear, compelling pages that convert and inform.

Based in London ideally, or elsewhere in Europe, you’ll collaborate with Growth, Product Marketing and Web Engineering to evolve the web design system while ensuring accessibility, performance and SEO.

Qualifications

• Strong portfolio of shipped, live web work showing visual craft, systems thinking and attention to detail
• Proven experience designing for conversion, with evidence of measurable impact
• Fluency in typography, layout, hierarchy, colour and interaction fundamentals
• Deep experience with Figma and component-based systems, including auto layout, variables and libraries
• Experience designing CMS-driven, modular and responsive websites, with accessibility, performance and SEO in mind
• Understanding of how modern, component-based sites are built, so you design with the build in mind
• Ability to turn complex products into clear, compelling pages, and defend design decisions
• Strong written and spoken communication in English

Responsibilities

• Design and own high-impact pages across synthesia.io, from homepage and product pages to pricing and solutions
• Bring product launches to life on the web with standout hero moments and clear storytelling
• Design interactive pages and experiences, such as product demos and tools, that let people try Synthesia
• Design for conversion by sharpening hierarchy, messaging, CTAs and sign-up flows, using data to guide decisions
• Partner with Growth on experiments and A/B tests, learning fast and iterating
• Evolve our web design system (components, templates, tokens) in close partnership with engineering, and build self-serve templates so teams can launch SEO, campaign and report pages at speed
• Own quality from Figma to live, including clean handoff, responsive specs and QA in build

Skills

Web design

Conversion design

Typography

Layout

Interaction design

English communication

Tools

Figma

After Effects

Lottie

Rive

Job description

Synthesia, the world-leading AI video platform, seeks a Senior Web Designer to shape how millions discover and understand our products. You’ll own homepage, product pages, pricing and CMS-driven experiences, crafting clear, compelling pages that convert and inform.

Based in London ideally, or elsewhere in Europe, you’ll collaborate with Growth, Product Marketing and Web Engineering to evolve the web design system while ensuring accessibility, performance and SEO.