Senior VP & General Manager — Media Growth Lead

Entravision; Needham (MA); On-site; USD 180,000 - 280,000; Full time

Job summary

Entravision Communications Corporation in Boston, MA is seeking a Senior Vice President, General Manager to lead all aspects of station operations, drive ratings, and grow market revenue. The role requires strategic leadership, CRM expertise, and a strong background in advertising, media, promotions, and finance.

The ideal candidate will manage a diverse team, oversee budgets, and build enduring relationships with communities and stakeholders to enhance brand presence and earnings.

Qualifications

• CRM experience mandatory.
• Established record of success in management positions in a broadcasting company.
• Demonstrated expertise in sales and knowledge of advertising, media, promotions, news, and finance.

Responsibilities

• Directs day-to-day operations and provides leadership to staff.
• Oversees department heads and accountability for goals.
• Manages budgets, cash flow, and marketing strategy.
• Develops strong community relationships, especially with Latino leaders.
• Directly supervises senior staff and ensures compliance with corporate policies.

Skills

Executive leadership

CRM experience

Strategic planning

Sales expertise

Advertising industry knowledge

Education

Bachelor's degree in Business/Communications

Tools

CRM software

Job description

Entravision Communications Corporation in Boston, MA is seeking a Senior Vice President, General Manager to lead all aspects of station operations, drive ratings, and grow market revenue. The role requires strategic leadership, CRM expertise, and a strong background in advertising, media, promotions, and finance.

The ideal candidate will manage a diverse team, oversee budgets, and build enduring relationships with communities and stakeholders to enhance brand presence and earnings.