Senior VP, Creator Strategy & Influencer Growth

5WPR

New York (NY)

Hybrid

USD 250,000 - 400,000

Full time

14 days+
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Benefits offered by this job

Hybrid work model
Continuous learning and development
Exclusive access to events and talent/
Broadway and sports season tickets

Job summary

5WPR is seeking a Senior Vice President, Influencer & Creator Strategy to lead and scale the influencer practice for global brands. You will guide strategic direction, drive new business, and build high-performing teams that deliver measurable business impact across awareness, engagement, and sales.

You will serve as a senior adviser to C-suite clients, shaping the future of our influencer capabilities and helping the agency win multi-million-dollar portfolios with innovative creator-led

Qualifications

  • 12+ years of experience in influencer marketing, creator strategy and integrated communications.
  • Agency experience with large, multi-client portfolios and revenue responsibility.
  • Proven strategic lead to C-suite clients and executive-level stakeholder management.

Responsibilities

  • Define and drive the strategic vision, growth roadmap, and performance of the influencer and creator practice.
  • Establish and evolve frameworks, playbooks, measurement standards, and best practices across accounts.
  • Lead executive client counsel to Fortune 500 and high-growth brands with measurable outcomes.
  • Own revenue growth targets for the practice and lead new business pitches; shape strategic narratives for client wins.
  • Oversee staffing, profitability, forecasting, and governance to ensure client excellence and growth.
  • Represent the agency externally through industry panels, awards juries, press commentary, and conference speaking.

Skills

12+ years influencer marketing
Agency leadership
Executive client counsel
Cross-functional collaboration
Budget ownership
Creator economy expertise

Tools

CreatorIQ
Traackr
Tagger

Job description

5WPR is seeking a Senior Vice President, Influencer & Creator Strategy to lead and scale the influencer practice for global brands. You will guide strategic direction, drive new business, and build high-performing teams that deliver measurable business impact across awareness, engagement, and sales.

You will serve as a senior adviser to C-suite clients, shaping the future of our influencer capabilities and helping the agency win multi-million-dollar portfolios with innovative creator-led

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