Senior UA Marketing Strategist — Global, Cross-Platform

Match SDG; Newark (NJ); Sur place; USD 70 000 - 100 000; Plein temps

Résumé du poste

Match SDG is seeking a Performance Marketing specialist based in Newark, NJ. The successful candidate will be responsible for the strategy and implementation of global marketing and user acquisition campaigns. Key duties include optimizing multi-platform advertising campaigns, analyzing performance data, and managing resources effectively. A minimum of 6 years of experience in Performance Marketing and a strong understanding of MMPs are required. Passion for mobile games and a data-driven mindset are essential for this role.

Qualifications

• Over 6 years of experience in Performance Marketing / UA.
• Thorough understanding and experience working with MMPs (AppsFlyer, Adjust, Singular).
• Possesses a data-driven mindset, focusing on performance and results.

Responsabilités

• Responsible for the strategy and implementation of global marketing and user acquisition (UA) campaigns.
• Operate and optimize multi-platform advertising campaigns (Google, Meta, Unity, AppLovin).
• Analyze data and improve the effectiveness of Performance Marketing / UA.

Connaissances

Data-driven mindset

Performance Marketing

Cross-platform advertising

User acquisition

Experience with MMPs

Mobile games knowledge

Data Science interest

Description du poste

Match SDG is seeking a Performance Marketing specialist based in Newark, NJ. The successful candidate will be responsible for the strategy and implementation of global marketing and user acquisition campaigns. Key duties include optimizing multi-platform advertising campaigns, analyzing performance data, and managing resources effectively. A minimum of 6 years of experience in Performance Marketing and a strong understanding of MMPs are required. Passion for mobile games and a data-driven mindset are essential for this role.