Senior Traveler Insights Manager

Expedia Group; Austin (TX); Sur place; USD 111 000 - 155 000; Plein temps

Avantages offerts par ce poste

Medical, dental, and vision coverage

Paid time off

Wellness programs and travel reimburse

IATAN membership and travel discounts

Résumé du poste

Expedia Group is seeking a Consumer Insights Manager to lead end-to-end primary research and translate insights into actionable business strategies. You will partner with marketing, loyalty, analytics, product, and other teams to embed traveler insights into planning and execution.

You’ll synthesize quantitative and qualitative data, craft compelling narratives, and present findings to senior leaders to drive brand and marketing decisions.

Responsabilités

• Lead end-to-end primary research (quantitative and qualitative), framing the problem, designing the approach, analyzing data, storytelling, and activating insights
• Support a wide range of ad hoc qualitative and quantitative research needs across brands and business lines, coordinating with brand, product, marketing, and other teams
• Serve as a Center of Excellence for business and brand insights, helping define and evolve best practices, frameworks, and playbooks for traveler insights
• Independently manage vendor and partner relationships
• Partner with cross-functional teams (Integrated Marketing, Loyalty, UXR, Analytics, Product, and others) to ensure insights are integrated into strategy, planning, creative development, and in-market optimization
• Synthesize complex data into clear, actionable narratives for diverse audiences, including senior leaders
• Communicate findings and recommendations clearly and persuasively to influence decisions on marketing, communications, and broader business strategies

Description du poste

Expedia Group is seeking a Consumer Insights Manager to lead end-to-end primary research and translate insights into actionable business strategies. You will partner with marketing, loyalty, analytics, product, and other teams to embed traveler insights into planning and execution.

You’ll synthesize quantitative and qualitative data, craft compelling narratives, and present findings to senior leaders to drive brand and marketing decisions.