Senior Strategy Lead, Social-First Growth

Viral Nation Inc.; Atlanta (GA); On-site; USD 140,000 - 190,000; Full time

Job summary

Viral Nation in Atlanta, GA seeks an Associate Director, Strategy to lead senior-level strategy work across client growth and delivery. You will turn culture, data, and business challenges into compelling recommendations and partner with clients to drive creator performance.

You'll mentor junior strategists, shape frameworks, and collaborate with cross-functional teams to deliver measurable outcomes. Fluency in AI tools and experience presenting to executives are essential for this fast-paced,

Qualifications

• 8+ years of agency or in-house strategy experience.
• Proven track record leading senior-level strategy on Fortune 500/enterprise brands.
• Extensive experience developing integrated, social-first strategies.
• Strong track record leading RFPs, proposals, pitches, and client expansion plans end-to-end.
• Demonstrated ability to mentor junior talent and manage direct reports.
• Visionary mindset turning thought-starters into integrated strategies, decks, campaigns.
• Experience interfacing with C-suite executives.
• Fluency in AI tooling, measurement platforms, and emerging social/creator tech.
• Excellent communication, presentation, and interpersonal skills for senior client-facing presence.
• Strong project management and ability to manage multiple workstreams.
• Entrepreneurial spirit and passion for innovation.
• Experience working with brands and at agencies.

Responsibilities

• Independently lead senior-level strategy work end-to-end across client and business growth opportunities and ongoing account delivery.
• Turn qualitative and quantitative insights into clear, actionable recommendations that drive measurable outcomes for clients and the business.
• Own the quality and delivery of strategic work across major projects or workstreams within larger accounts or business contexts.
• Architect integrated, social-first strategies across Influencer, Community Management, Earned, Experiential, and Owned with clear POV on outcomes.
• Partner with clients to define business problems and translate data-backed recommendations into clear direction.
• Define KPIs, measurement frameworks, and success metrics aligned with Business Intelligence, adapting strategy to performance.
• Recommend strategic direction and guide key decisions on accounts, pitches, and workstreams.
• Drive constant strategic innovation by introducing new frameworks, tools, and viewpoints.

Skills

Strategic leadership

Client-facing

RFPs pitches

Team mentorship

Project management

AI tooling fluency

C-suite presentation

Entrepreneurial mindset

Education

Bachelor's degree in marketing

Job description

Viral Nation in Atlanta, GA seeks an Associate Director, Strategy to lead senior-level strategy work across client growth and delivery. You will turn culture, data, and business challenges into compelling recommendations and partner with clients to drive creator performance.

You'll mentor junior strategists, shape frameworks, and collaborate with cross-functional teams to deliver measurable outcomes. Fluency in AI tools and experience presenting to executives are essential for this fast-paced,